Digital Marketing Specialist

14 hours ago

Preston, United Kingdom Simpsons SKODA Full time

**Digital Marketing Specialist**

**Location**: Bamber Bridge
**Hours**: Monday - Friday 9 - 5:30
**Salary**: £25,396.80

**Drive Digital Success at Simpsons ŠKODA**

We are seeking a **creative, dynamic, and detail-driven Digital Marketing Specialist** to join our vibrant team at **Simpsons ŠKODA**.
If you have a passion for automotive marketing, storytelling through imagery and video, and maximising the online presence of premium vehicles — we want you on our team

This is an exciting opportunity to play a pivotal role in enhancing our digital footprint, boosting used vehicle sales, and bringing our brand story to life across multiple platforms.

**Your Mission**:

- **Progress used vehicles** quickly from arrival to online display within **3 working days**, ready for the showroom and the web.
- **Capture professional photography and 1-minute videos** of every used vehicle, uploading them with detailed, engaging descriptions to **Auto Trader Portal**, **Modex**, and **NetDirector**.
- **Highlight unique technical features** and customer benefits of the ŠKODA range to stand out in a crowded market.
- Maintain **showroom standards**, ensuring the right stock mix and attention-grabbing promotional offers.

**Key Responsibilities**:

- Produce professional vehicle imagery and videos to maximise online appeal.
- Write intimate, detailed, and persuasive vehicle descriptions with standout headlines.
- Benchmark our stock and pricing against competitors to maintain a strategic advantage.
- Collaborate with the **Digital and Social Media Manager** to amplify our **social media presence** — promoting special events, car of the week, offers, and ŠKODA news.
- Keep up-to-date with the latest ŠKODA product launches and features.
- Coordinate with the valeting department to ensure vehicles are pitch-perfect on display.
- Uphold strict data protection, health and safety, and confidentiality standards at all times.
- Champion the **Simpsons ŠKODA Culture and Values** in every task you undertake.

**What You’ll Need**:

- Proven experience with digital marketing, online vehicle advertising, or photography/videography (automotive experience is a plus).
- Strong written communication skills — ability to craft engaging vehicle descriptions.
- Good technical understanding of digital upload platforms such as **Auto Trader, Modex, NetDirector**.
- Sharp eye for detail and creativity with photography and videography.
- Understanding of social media marketing, content creation, and branding.
- Self-motivated and organised — capable of managing your own workflow and meeting deadlines.
- A collaborative mindset — you’ll work closely with Sales, Service, and Management Teams.

**Your Key Relationships**:
Direct collaboration with the **Retail Manager**, **Service & Aftersales Manager**, **Sales Administrator**, **Senior Management Team**, and **Sales and Service Colleagues**.

**Why Join Simpsons ŠKODA?**
- Be part of a thriving, customer-focused automotive group.
- Work in a supportive, forward-thinking environment.
- Ongoing training and development opportunities.
- Competitive salary, benefits, and performance incentives.

**Ready to create digital magic and accelerate your career?**

**Job Types**: Full-time, Permanent

Pay: £25,396.80 per year

Schedule:

- Monday to Friday

Work Location: In person

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