Content Writer
2 weeks ago
**Overview**
We're specifically looking for someone with experience in one or more of the following platforms: Pinterest (paid and organic),
Pinterest Shop, Meta (paid & organic), TikTok (paid & organic), TikTok Shop, Google Ads, YouTube Ads, etc.
Key Responsibilities:
- Platform-Specific Marketing: Manage and optimize campaigns on one or more of the following platforms:
- Pinterest (paid & organic): Create engaging pins, manage Pinterest ads, and optimize the Pinterest Shop to drive product discovery and sales.
- Meta (Facebook & Instagram, paid & organic): Plan and run ads, manage organic content, and grow our community on these platforms.
- TikTok (paid & organic): Create high-converting TikToks, manage TikTok ads, and optimize our TikTok Shop to boost sales.
- Google Ads / YouTube Ads: Launch and optimize search/display/video campaigns to drive traffic and conversions.
- Content Creation: Develop creative, engaging content tailored to the specific platforms you're managing (TikTok videos,
Pinterest pins, Instagram reels, etc.).
- Campaign Optimization: Continuously test, analyze, and refine ads and content to improve conversion rates, lower costs, and maximize ROl.
- Sales Growth: Focus on strategies that directly drive product sales, from creating effective ad campaigns to managing platform shops (TikTok Shop, Pinterest Shop).
- WooCommerce Management:
Collaborate on updating and maintaining product listings on our WooCommerce site, ensuring a smooth user experience from ad click to checkout.
- Performance Analysis: Track and report on KPIs like CTR, CPC, ROAS, and conversions, using data to inform future strategies and optimisations.
**Requirements**:
- Proven experience managing campaigns on one or more of these platforms:
Pinterest (paid & organic), Pinterest Shop, Meta (Facebook/Instagram, paid & organic), TikTok (paid & organic), TikTok Shop, Google Ads, or YouTube Ads.
Strong content creation skills specific to the platform(s) you're managing.
- Familiarity with eCommerce and digital sales funnels.
- Experience working with WooCommerce is a plus.
- Analytical mindset for tracking performance and optimising campaigns.
- Passion for luxury and niche fragrances is a bonus
**Responsibilities**:
- Create compelling and informative content across various platforms, including blogs, articles, social media, and marketing materials.
- Conduct thorough research to ensure accuracy and relevance of information presented in all written materials.
- Engage in fact-checking to uphold the integrity of content produced.
- Collaborate with team members to brainstorm ideas and develop content strategies that align with business objectives.
- Edit and proofread content to ensure clarity, coherence, and grammatical accuracy before publication.
- Write proposals and other business documents as required to support organisational goals.
- Utilise word processing software effectively to draft, format, and finalise written materials.
- Stay updated on industry trends and best practices in content creation to continuously improve writing skills.
**Requirements**:
- Proven experience in journalism or a related field is highly desirable.
- Strong creative writing skills with the ability to adapt tone and style for different audiences.
- Excellent communication skills, both written and verbal, with a focus on clarity and engagement.
- Familiarity with copywriting techniques that drive audience action is advantageous.
- Proficient in proofreading with an eye for detail to catch errors before publication.
- Experience in proposal writing is a plus but not essential.
- Ability to work independently as well as collaboratively within a team environment.
**Job Types**: Full-time, Permanent, Fixed term contract, Apprenticeship
Contract length: 12 months
Pay: £18,500.00-£34,800.00 per year
Additional pay:
- Performance bonus
**Benefits**:
- Casual dress
- Free parking
- On-site parking
Schedule:
- Monday to Friday
- Weekend availability
Work Location: In person
Reference ID: Digital Marketing Assistant and Content Creator - Fragrance and Beauty Distribution
-
Content Writer
2 weeks ago
Greenford, United Kingdom DCUK Full time**Overview** **Duties**: - Produce high-quality written content for websites, blogs, social media, and marketing materials - Conduct research to ensure accuracy and relevance of content - Proofread and edit content before publication - Collaborate with the marketing team to develop content strategies - Write clear, concise and grammatically correct...
