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Digital Content Manager
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Digital Content Manager - Permanent - Financial Services - £60,000 - £70,000
A financial services banking business who provide M&A, strategy and financing advice, as well as investment and wealth management solutions to large institutions, families, individuals and governments, worldwide are seeking a Digital Content Manager
The Digital Content Manager will provide and implement creative ideas and solutions for content marketing on the group's external digital channels.
Key Responsibility:
- Providing and implementing creative ideas and solutions for digital content across different channels (website, social media, e-brochures, internal channels) that meet the different objectives of the business
- Ensuring that content for which the Group Corporate Communications team is responsible is high-quality, reflects best practice, and is delivered to deadlines
- Working closely with the group's business and support divisions to help ensure that digital content (articles, videos, social media posts, e-brochures, website pages, etc.) is data-driven, targeted, high quality, and supports the Group's strategic objectives,adhering to tone of voice, editorial and brand guidelines.
- Measuring performance of our digital marketing efforts on the website using a variety of analytics tools (Google Analytics, Google Data Studio) and advising on how to improve content accordingly
Digital Content Manager experience/skill set:
- Producing and editing engaging and effective digital content in line with a company's brand guidelines and tone of voice
- Excellent writing, editorial and communication skills; ability to articulate complex issues in a clear and concise manner
- Strong creative skills in visual media including image selection, video briefing, infographic design
- Experience using an online CMS to manage website content
This role will have two direct reports, therefore my client is after someone with previous line management experience.
McGregor Boyall is an equal opportunity employer and do not discriminate on any grounds.
