SEO Executive

4 days ago

Watford, United Kingdom Zachary Daniels Full time

Zachary Daniels are proud to be partnering a leading DIY and home renovation brand. Our client has a nationwide store portfolio and a truly people centric culture that makes the business a great place to work.

Our client is looking to recruit a SEO Executive to sit within the Digital & CRM Marketing Team and be responsible for managing the SEO channel alongside both the SEO & SEO Local agencies. The role will require cross functional working with other teams in Multichannel,including the Trading, Digital Experience and Development Teams, ensuring best practice and class when it comes to the SEO strategy and output.
Key Accountabilities:
Responsible for managing the SEO channel alongside the SEO company.
This role will include:
Working closely with key stakeholders to ensure you are always producing high quality SEO content in an effective and strategic manner
Developing and managing work streams between the client & the SEO company to ensure content and optimisation strategies are aligned with the Multichannel objectives
Ensuring the website is technically sound and maintaining general technical health checks
Building & maintaining a close relationship with the Local SEO company, ensuring you are maximising local visibility in the SERP and identifying other potential opportunities to assist in driving improvements in the channel
Constantly checking search terms, rankings and analytics to monitor performance of the website and make recommendations for improvement
Working with the Paid Search Team to create a harmonious environment for both SEO & PPC to deliver a successful search strategy
Working closely with the Digital & CRM Analytics Team to create robust reporting & channel opportunity/development plans through the utilisation of the Google stack (predominantly Google Analytics, Google Search Console and Google Data Studio)
Responsible for managing the prioritisation of the SEO company workload, ensuring you are maximising output in line with achieving the Multichannel objectives
Conducting on-site and off-site analysis of web SEO competition
Monitor the algorithms set by the search engines to keep up to date with changes
What our client is looking for:
Excellent stakeholder management - ability to build relationships and liaise with business and external stakeholders to ensure clear understanding of dependencies, deliverables and issues/risks
Proven experience of working as an SEO executive and a good understanding of SEO
Proven experience of working with Google web analytics tools (Google Analytics and Google Search Console)
Self starter that can work under tight deadlines
Excellent written communication and copywriting skills
Strong project management and organisational skills
What out client can offer:
You'll be supported with fantastic learning and development and have the opportunity to grow and develop your career
A package that includes:

- Competitive bonus
- Save-as-you-earn scheme
- Contributory pension scheme
- Colleague discount
- Discount platform including savings and cash back at numerous retailers, savings on gym membership, cycle to work scheme

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