Digital Marketing Manager

2 weeks ago

Warrington, United Kingdom Evolve Selection Ltd Full time

Join a pioneering medical device organisation as a Digital Marketing Manager

This is a fantastic position for a Digital Marketeer looking for a new challenge in a rewarding industry, and will be predominantly remote based with 1-2 days per week in the Cheshire Head Office when required.

**Ideal Requirement**
- You will have marketing experience in the Medical Device or Pharmaceutical industry.
- Strong experience in a digital marketing environment.
- Experience leading digital projects with multiple stakeholders from concept to implementation
- Strong understanding of the digital ecosystem and digital products.
- Highly motivated, energetic individual with a positive disposition.
- Strategic thinker with passion for the customer and the ability to think creatively and analytically.
- Persuasive communicator that understands how to effectively balance various points of view, influence others, and find common ground that drives meaningful results.

**Role Responsibilities**
- Develop a 3-year digital marketing strategy for Continence Care Business Unit building stepwise project plan for execution.
- Maximise website User Experience, content, and effectiveness, achieving measurable gains in key website metrics.
- Strive to produce superior user experiences that drive differentiated customer engagement.
- Identify conversion tools, online opportunities to generate leads and maximise brand presence and awareness.
- Partner with vendor agency to drive maximum results through SEO and provide recommendation on appropriate online media spend.
- Manage campaigns, both offline and online, and continually identify opportunities for conversion and me+ integration.
- Create and maintain a digital calendar of activity and content, ensuring total integration with me+ programme, product launches and campaigns, demand generation and event marketing.
- Liaise with Global product team to ensure product messaging and campaigns are maximised online.
- Maintain uploading of digital assets on internal marketing source file site (Marketing world); inform and educate team on usage.

**Role Specific Competencies**
- Excellent project management and communication skills.
- Ability to multi-task and prioritise workload.
- Familiarity with website content management systems, eMarketing and CRM systems.

**Recruitment Process**
2/3 stage process.

Interested? Please click apply, or contact Claire Handley to discuss further

Evolve is a leading recruitment and outsourcing organisation, operating within the Pharmaceutical, Healthcare, Medical Device and Life Science sectors.

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