Digital Marketing Manager
1 day ago
**TheBusiness**
AAB is a tech-enabled business critical services group, providing services that help businesses at every stage of the lifecycle, helping them manage the critical elements that make businesses tick - their people and their finances.
AAB are focused on people. They believe in the resilience of the human spirit; that with bravery, hard work and perseverance, people can accomplish amazing things. AAB are human, passionate, bold, motivational, positive, empathetic, driven and straight-talking.
**The Team**
At AAB we pride ourselves on providing everyone with an inspiring career opportunity. Our culture keeps the layers simple and the relationship personal. We know that our success is down to one thing, our people, and we make sure looking after our peopleis at the heart of everything we do.
We now have a vacancy for a Digital Marketing Manager to join our marketing team at AAB.
In this role, you will work with a wide range of businesses across the rapidly expanding AAB Group as you will be joining a £50m+ group with 550+ team members in 10 offices across the UK and Ireland.
**The Role**
**DIGITAL MARKETING MANAGER - Across Scotland**
**IN A TYPICAL DAY, YOU MIGHT**:
- Collaborate cross-functionally to understand key messages and goals, advising on the best content activities to bring these to life across campaigns and channels.
- Produce reports showing the efficiency and success of digital activity benchmarking against past activity and industry averages.
- Utilise tools such as LinkedIn Sales Navigator to support management with new client acquisition.
- Analyse competitor activity.
**FOR THIS ROLE YOU’LL NEED**:
- Significant experience in developing and delivering brand and content campaigns.
- An understanding of campaign KPIs and performance metrics.
- Experience of digital marketing at a strategic level, including measurement and reporting.
- Excellent proofreading skills across multiple formats.
- A client focused and results driven mindset with the ability to identify opportunities.
- The ability to work effectively across functions - a good relationship builder at all levels.
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