Head of Sales/Growth

Duration: 9 month maternity cover

Location: London (Hybrid)

Reports to: CEO/CGO (Founders)

The Growth Foundation (TGF) is a strategic growth partner for ambitious DTC and eCommerce brands. We blend commercial strategy, recruitment, and proprietary tech to help founders and leadership teams scale profitably, sustainably and enjoyably.

Our clients and experience range across beauty to tech, home to wellness. The growth these companies are experiencing – especially if it's very fast, or much slower than expected – can be scary, and make them feel uncertain and worried. But we're a team of experts who know how to get growth right, and we help them avoid pitfalls and grab the opportunities. We can help them across all aspects of their business, delivering results across key business functions including eCommerce, trading, talent, CRM, brand & creative, performance marketing and operations, partnering at those key growth chapters such as navigating new investment, platform optimisation, new market entry, and performance transformation.

As a business, we've grown transformed over the past two years and are now entering a phase of brand fame, productisation, and recurring revenue growth. This maternity cover role ensures we continue that momentum with sharp commercial leadership, continued new business generation, and high-value client stewardship.

Reporting to the CEO/Co-Founder and CGO and working closely with the senior leadership team, the Head of Sales/Growth (Maternity Cover) will lead our revenue and growth engine across consultancy, execution, recruitment, and partnerships.

This is both a strategic and hands-on leadership role, ideal for someone with proven business development success in a growth consultancy, performance marketing / eCommerce led agency or online learning/courses, with experience working with merchants/brands across Shopify Plus (£5m+ ARR), who thrives on commercial opportunity, storytelling, and client relationships.

You'll ensure the commercial strategy remains robust and forward-looking, while driving new business activity, optimising our pipeline, and ensuring client satisfaction and profitability. You'll act as the commercial face of TGF across the industry, ensuring we continue to build visibility, reputation, and long-term growth.

Your role demands a deep understanding of sales management, client management, financial analysis, risk management, and budgeting to make data-driven decisions that optimise TGF's financial performance across every function.

Roles & Responsibilities...

Commercial Strategic Leadership:

• Own and execute TGF's commercial strategy to deliver revenue and margin growth across consultancy, execution, and recruitment services.
• Identify and pursue growth opportunities in high-value eComm, DTC, and omnichannel sectors.
• Maintain senior oversight of the business development pipeline and ensure monthly and quarterly revenue targets are met.
• Collaborate with the Founders and Board to align commercial priorities with overall business objectives.

New Business and Partnerships:

• Lead proactive outreach and conversion strategies to win new clients, leveraging your understanding of eCommerce platforms, tech stacks, and founder challenges.
• Line manages our Head of Partnerships to support key relationships with strategic partners, to drive revenue and activate co-marketing and lead-generation opportunities.
• Ensure the commercial funnel is healthy and balanced across short-term revenue and long-term strategic relationships

Client Growth & Retention

• Act as senior commercial sponsor for key clients, ensuring continued satisfaction, expansion, and renewal.
• Oversee cross-sell and upsell activity across TGF service lines, ensuring alignment between strategy, execution, and recruitment.
• Support the delivery team in shaping high-value scopes of work, pricing strategies, and contract renewal.

Brand & Market Positioning

• Maintain and evolve TGF's brand position as the go-to eComm growth partner through thought leadership, events, and marketing activity.
• Collaborate with marketing and PR partners to deliver consistent, high-quality content and visibility across LinkedIn, events, and owned channels.
• Represent TGF at key events and within the wider eCommerce and founder community.

Financial & Operational Performance

• Collaborate with the Head of Finance to track and report commercial performance, ensuring profitability across clients and services.
• Maintain visibility on sales forecasting, client retention, and margin optimisation.
• Monitor and refine pricing models, ensuring competitiveness and profitability.

Team Leadership

• Manage a Head of Partnerships and support senior team members across business development, marketing, and partnerships.
• Uphold a results-focused, collaborative culture where commercial decisions are data-led and client impact driven.
• Ensure clear communication and handover with the returning Commercial Director for a smooth transition post-maternity period.

• 5+ years' experience in senior commercial, new business or growth roles within DTC, eCommerce, or Shopify Plus ecosystems.
• Deep understanding of digital commerce models, including trading, CRO, CRM, and paid media.
• Strong grasp of commercial operations and financial performance within an agency or consultancy environment.
• Proven ability to lead and convert new business opportunities through consultative selling.
• Confident relationship-builder with founders, brand leaders, and partners across the eCommerce landscape.
• Strategic thinker with a bias for action — equally comfortable pitching, forecasting, or refining processes.
• Analytical and data-literate, able to translate performance insights into actionable commercial decisions.
• Collaborative and credible leader who inspires trust, accountability, and performance.
• Excellent communicator, both internally and externally — persuasive, personable, and polished.

We would love to respond to every application however due to the volume of applications we receive this isn't always possible. If you have not heard within 2 weeks of applying, please assume on this occasion that your application has not been shortlisted. We may retain your CV to contact you about future employment opportunities that are being managed by The Growth Foundation Talent.

The Growth Foundation Talent is deeply committed to building a diverse & inclusive workplace and welcomes applications from all sections of the community.