Marketing Business Partner
2 weeks ago
Impact Food Group
At Impact Food Group, we're more than just a school caterer. We're on a mission to create a positive food culture and help more students enjoy healthier, better-quality food. Making a positive social impact is at the heart of everything we do. We're constantly learning, evolving, and improving — every way, every day.
Through our industry-leading brands — Innovate, Hutchison, Cucina, and Chapter One — we cater for over 600,000 students and operate in more than 900 schools nationwide, growing every year.
We're now looking for a talented and highly organised Marketing Business Partner to join and play a vital role in supporting our business.
Guided by our values, integrity, bold, impactful, humble and community; you will help us shape a workplace and culture we can all be proud of.
The Marketing Business Partner will bridge our central marketing team and operational business, rolling out best-practice marketing across all schools to drive participation, meal uptake, and customer experience. Reporting to the Head of Marketing & Communications with regular travel to IFG sites and 1-2 days a week at Head Office (Woking)
Role Responsibilities:
Marketing Plans & Campaigns
Implement business-wide marketing plans and campaigns that drive awareness, participation, and meal uptake across all sites.
Support retention activity, added-value initiatives, and create/deliver toolkits and campaigns that drive measurable impact.
Food Marketing & Promotions
Lead on site-level food marketing activity including menus, meal deals, promotional campaigns, and theme days.
Develop engaging, customer-facing materials that drive awareness and uptake across students, parents, and staff.
Retail Excellence – "Perfect Site"
Own the development and continuous improvement of IFG's Perfect Site model.
Support operational teams with canteen layouts, merchandising, point-of-sale, and customer experience best practice.
Student Insight & Engagement
Set up and run student panels, both face-to-face and digitally, to gather quantitative and qualitative insights.
Analyse findings and translate them into actionable recommendations that inform menus, marketing campaigns, and customer experience improvements.
Client & Consumer Surveys
Support delivery, analysis, and reporting of client and consumer surveys.
Create toolkits and action plans to ensure insights are embedded into site-level operations.
Content Creation & Communications
Develop creative, impactful content using Canva and other tools for campaigns, promotions, website updates, and awards submissions (local and national).
Support with copywriting, design, and deployment of site-level communications, including school launch materials, digital signage, and online portals.
Skills & Experience
Has proven experience in marketing, ideally in a retail, foodservice, or consumer-focused environment.
Understands the power of great customer experience in driving participation and sales.
Is confident engaging with different stakeholders – from students and parents to clients and site teams.
Confident communicator, able to present ideas and influence at all levels.
Flexible and willing to travel regularly to sites across the UK.
Experienced User of Canva
Experience of Working with digital Content Management Systems
Video/Photography to a Good Standard
Experience of using CRM Systems
Video Editing (e.g. Capcut)
If you're a collaborative, solution-focused professional who thrives in a busy and purposeful environment, we'd love to hear from you. Join us and be part of a team that is transforming lives through the power of food, making a genuine difference for students across the UK.
What we can offer...
Monday to Friday working
25 days holiday plus bank holidays
Access to IFG rewards (money off high street)
Yearly Summer Party
Centrally based offices.
If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV.
Impact Food are committed to the safeguarding of children, and our employees share this commitment. Successful candidates are required to undergo an enhanced DBS check, which Innovate Services Ltd supply the cost for.
We are a committed equal opportunities employer - if you require any assistance for the interview process, please detail within your application. All information is kept confidential and in compliance with GDPR requirements
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