Performance Marketing Manager

TOCG was founded in 2022 following the acquisition of Dr. Organic which resulted from the carve out of the Bountiful Company which was sold by KKR and Carlyle to Nestle. Since then the group has done multiple acquisitions within the beauty and personal care space acting as a consolidator and true accelerator for brands in the natural/clean segment. The current portfolio includes well known brands like Dr Organic, Aloe Dent, la Saponaria, Satin Naturel and HairLust

As TOCG continues to grow together as a House of Clean & Green Beauty Brands, and with digital playing an ever-increasing role into our consumer's product discovery and purchase journey, we're taking an important step to strengthen and accelerate the digital footprint across all TOCG entities and brands and now seeking the following role:

Overview

Job Title: Performance Marketing Manager – Social (Meta – TikTok - Snapchat)

Location: London (Hybrid) or remote

Reports to: Chief Digital Officer

Job Description

As Performance Marketing Manager - Social, you'll fuel the growth and efficiency of Meta, TikTok and Snapchat platforms across our portfolio of clean beauty and wellbeing brands. You'll be responsible for planning, optimizing, and scaling campaigns across social channels to drive profitable growth of a fast-growing clean beauty platform, working closely with brand and digital teams.

What Your Role Will Be:

• Plan, manage, and optimize
  paid social campaigns
  across Meta (Facebook & Instagram), TikTok, and Snapchat across multiple brands and markets
• Build and execute
  full-funnel strategies
  (awareness → conversion) to drive profitable customer acquisition and retention
• Monitor and analyse campaign
  campaign profitability
  , ensuring alignment with
  ROAS, CPA, and CAC
  targets
• Collaborate with creative and brand teams to develop
  performance-driven ad concepts
  and scalable creative frameworks
• Analyse
  performance data, uncover insights, and translate them into clear, actionable
  optimisations
  via our attribution modelling tools
• Lead
  A/B testing
  on creatives, audiences, and placements to unlock growth opportunities
• Stay ahead of
  platform updates
  ,
  innovations
  and emerging trends, implementing best practices and innovations.

What You Bring:

• 3+ Years experience
  in performance media buying for Social channels in e-commerce/D2C
• Deep understanding of
  key performance metrics
  & attribution modelling
• Proven success managing
  significant advertising budgets
  across multiple markets and/or brands
• Languages
  : English mandatory. Italian, Spanish, German or Scandinavian languages are a plus

Who You Are:

• Growth-hacker
  , entrepreneurial mindset & deadline-driven
• Proactive
  , independent, and solution-oriented with the ability to thrive in a
  dynamic
  , fast-paced environment
• Excellent problem-solver
  : strong analytical and data-driven mindset
• Data mindset must be paired with creative intuition and understanding of beauty consumer
• Good experience with
  Meta and TikTok ecosystem;
  bonus points for attribution software and Snapchat

What We Offer:

At The Organic Consumer Group (TOCG), you'll join a fast-growing European platform shaping the future of clean and green wellbeing.

Driven by a bold mission and high growth ambitions, we bring together leading natural beauty and wellness brands — including Dr. Organic, La Saponaria, Hairlust, AloeDent, AloePura, and Pure Gold Manuka Honey.

We believe in ownership, frontline obsession, responsibility and trust. You'll be part of an entrepreneurial team that values ownership and collaboration, working with colleagues across Europe in a hybrid model from one of our offices.

At TOCG, you'll experience how
modern
brand-building, consumer-centricity, commercial ambitions, and sustainability
come together to create meaningful impact. Our environment combines the agility of a scale-up with the international exposure of a global.

If you're ready to
shape the future of clean beauty
and grow alongside a purpose-driven team redefining what natural wellbeing means, we'd love to meet you.

Interested? Apply directly via LinkedIn with your CV.

Closing date:
Friday 5
th
December
.

While we appreciate the interest of recruitment agencies, we are not engaging external support for this role. All applications must be submitted directly by applicants.