CRM Consultant

2 weeks ago

City Of London England, United Kingdom Harnham Full time £62,400 per year

Freelance CRM Specialist - Klaviyo and Mailchimp

£300 per day Outside IR35 | 2 days per week | Remote (with optional London meetings)
6-month retained engagement | Immediate start

We're working with a fast-growing digital marketing agency known for building high-performing partnership and retail campaigns across premium and luxury sectors. Founded by a former global digital leader from a major publishing group, the agency partners with leading lifestyle publishers and high-end D2C brands to deliver creative, commercially focused digital solutions.

They're now looking for an experienced freelance CRM specialist to support two of their key client accounts - both in the luxury space.

The role

You'll be responsible for managing and optimising CRM activity across two premium brands:

  • High-end jewellery brand (Shopify-based, D2C): driving customer retention and conversion through beautifully executed lifecycle campaigns.
  • Luxury outdoor furniture brand (consultative sales model): focusing on nurturing leads and delivering tailored communications that reflect the brand's craftsmanship and exclusivity.

Working around 2 days per week, you'll plan, build, and manage campaigns using Klaviyo and Mailchimp, owning everything from welcome flows and automated journeys to ongoing campaign delivery and reporting.

What we're looking for

  • Strong hands-on CRM experience - essential to be in Klaviyo and Mailchimp.
  • Proven track record in building automated email journeys and optimising retention campaigns.
  • Experience with Shopify is a big plus.
  • A strong commercial mindset - able to see how CRM activity supports revenue goals.
  • Confident managing clients and projects independently - the founder is hands-on and able to sign things off quickly.
  • Available ASAP for a 6-month engagement.

The details

  • Rate:
    £300/day
  • Commitment:
    2 days per week
  • Location:
    Remote (occasional London meetings if convenient)
  • Start date:
    Immediate

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