Head of Digital PR
2 weeks ago
Location:
Covent Garden | Hybrid | 3 Days in the Office 2 Days from Home
Hours:
9:00 am – 5:30 pm, Monday to Friday
Who We Are
We're a dynamic and rapidly growing Corporate Services Group, led by a passionate founder and CEO. With a thriving customer base of over 500,000 and consistent year-on-year growth of 20%, we're transforming the business services space. From company formation and legal support to accountancy services and virtual offices, we offer everything businesses need to start, grow, and succeed. Profitable, innovative, and relentlessly customer-focused, we're on a mission to redefine how modern businesses are supported — and we're looking for driven individuals to grow with us.
Job Summary
We're looking for a strategic and well-connected Head of PR & Communications to take full ownership of our external communications, media presence, and brand reputation. You'll be responsible for developing and delivering a high-impact PR and comms strategy that strengthens the authority, trust, and visibility of our brands - both in national media and across industry-relevant platforms.
You'll be someone who thrives on building relationships and shaping narratives. You'll know what makes a headline, how to work a newsroom, and how to land the right story with the right journalist. Ideally, you'll bring solid experience in the business services or B2B space and be ready to drive media coverage that elevates us as an industry thought leader and a trusted partner to entrepreneurs and start-ups.
This is a senior role where you'll work alongside SEO, content, brand, and leadership to integrate communications into our wider growth strategy - with a strong focus on meaningful reach, authoritative backlinks, and real-world impact.
What You'll Own & Lead
- Own and deliver a bold, visible, and brand-right PR and communications strategy tailored to increase media recognition and stakeholder trust across all our company brands.
- Secure high-quality coverage in major national newspapers, business media, and influential trade publications - leveraging your strong network of media contacts.
- Identify compelling media opportunities - news hooks, expert quote placements, data storytelling, and thought leadership - to drive visibility and thought leadership in the business support space.
- Lead on media relations, acting as the senior point of contact for journalists and press enquiries. Build and maintain lasting relationships across tier-1, business, and startup media.
- Shape messaging frameworks and external communication guidelines that reflect and reinforce our company values, vision, and market positioning.
- Collaborate closely with SEO and content teams to align messaging and earn high-authority backlinks that contribute to search and LLM-based visibility.
- Guide and oversee outreach content creation - press materials, data-led stories, industry commentary, visuals, and multimedia assets.
- Manage PR campaign performance from end to end - ensuring robust tracking, insight-led reporting, and actionable recommendations for continuous improvement.
- Lead or support in reputation management and crisis comms where necessary, ensuring alignment with brand values and company leadership.
- Evaluate and evolve tools, platforms, and partnerships that support efficient and effective PR delivery.
What You Bring To The Table
- 8+ years of professional experience in PR, communications, or media relations, with at least some of that time spent in-house or representing business services, financial, or B2B organisations.
- Strong network of established relationships with relevant journalists, editors, and media professionals - particularly in national and business press.
- Demonstrated success in securing widespread media coverage and authoritative backlinks through both reactive and proactive campaigns.
- Clear understanding of the intersection between PR, SEO, content strategy, and AI-driven search trends.
- Skilled storyteller with a sharp eye for headlines and a confident voice, capable of crafting high-impact, brand-aligned narratives.
- Expert-level knowledge of digital PR and media outreach tools (e.g. Roxhill, ResponseSource, BuzzStream, Cision, Vuelio).
- Strong leadership and stakeholder management skills - confident presenting strategy and outcomes to senior leadership.
- Meticulous project and campaign management capabilities - able to juggle multiple priorities while maintaining high standards and meeting key deadlines.
Who You'll Be Working With
You'll be surrounded by passionate, talented changemakers with big ambitions - not just for our business but for our world. Our teams are based remotely and on-site in London and Glasgow, and you'll be the critical cultural connector between them all. We're a company striving for best-in-class service through empathy, integrity, and innovation - and we want you to be the voice and leader who helps us get there.
Equal Opportunities
1st Formations is an equal opportunity employer and is committed to creating a diverse and inclusive workplace. We consider all applicants for employment without regard to race, colour, religion, sex, national origin, sexual orientation, age, citizenship, marital status, criminal history, disability, or gender identity. We encourage individuals from all backgrounds to apply. If you have a disability or special need that requires accommodation, please let us know.
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