Freelance Content Creator

1 week ago

Birmingham B LJ, United Kingdom House of Chaii Full time £20,000 - £60,000 per year

Job Summary

We are seeking a talented and creative Content Writer to join our dynamic marketing team. The successful candidate will be responsible for producing high-quality, engaging content tailored to our target audiences across various digital platforms. This role offers an exciting opportunity to utilise your skills in content creation, optimisation, and digital marketing strategies to enhance our brand presence and drive engagement. The ideal applicant will have a strong understanding of SEO, social media marketing, and content management systems, with a keen eye for detail and excellent copywriting abilities.

Responsibilities

  • Develop compelling and original content for websites, blogs, social media channels, email campaigns, and other digital platforms.
  • Optimise content for search engines (SEO) to improve visibility and ranking.
  • Manage content calendars and coordinate with the marketing team to ensure timely delivery of content.
  • Utilise tools such as WordPress, HTML, CSS, and content management systems to publish and update web pages.
  • Create visual content using Adobe Photoshop and Adobe Creative Suite to complement written material.
  • Analyse website traffic and engagement metrics through Google Analytics to inform future content strategies.
  • Collaborate with graphic designers, videographers, and photographers to produce multimedia content including videos and images.
  • Implement social media marketing strategies across platforms like Facebook, Twitter, LinkedIn, and Instagram to grow audience engagement.
  • Assist in developing comprehensive content strategies aligned with overall marketing objectives.
  • Monitor industry trends and competitors' activities to identify new opportunities for content development.

Requirements

  • Proven experience in content writing, copywriting or related roles within a digital marketing environment.
  • Strong knowledge of SEO best practices and social media management tools.
  • Proficiency in WordPress, HTML, CSS, Adobe Photoshop, Adobe Creative Suite (Photoshop, Premiere Pro), and content management systems.
  • Excellent written communication skills with an eye for detail and accuracy.
  • Ability to create engaging visual content including photography and basic video editing skills are desirable.
  • Experience with Google Analytics or similar analytics tools to measure campaign performance.
  • Knowledge of content marketing strategies including email marketing campaigns and B2B marketing is advantageous.
  • Organised with the ability to manage multiple projects simultaneously under tight deadlines.
  • A proactive attitude with strong organisational skills and a passion for digital storytelling. This role provides an excellent platform for creative professionals eager to develop their careers within a vibrant organisation committed to innovative digital communication strategies.

Job Types: Part-time, Permanent, Fixed term contract, Freelance

Work Location: In person

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