Account Director B2B

Account Director – B2B
Department:
Ogilvy One

Location:
London

Contract type:
12-Month FTC

Full Time/Part time:
Full Time

Reporting into:
Business Director

About Ogilvy
Ogilvy UK has been creating iconic ideas that deliver impact at scale for clients ever since David Ogilvy founded the company in 1948. Ogilvy UK specialises in bringing together brand advertising, customer experience marketing, PR, influence and consulting, all fuelled by Behavioural Science. Our world-class award-winning creative campaigns deliver solutions for clients including Molson Coors, Mondelēz International, Unilever, Vodafone, Viasat, and many more.

In 2023, Ogilvy UK celebrated their 75th anniversary and was the most awarded agency in Europe. Ogilvy is home to the largest influencer marketing practice globally and hosts the world's biggest festival of behavioural science and creativity, Nudgestock – now in its 12th year.

The Role
As a forward-thinking and inclusive creative agency, Ogilvy is expanding its team to meet the demands of executing global creative and strategic campaigns for two major B2B clients. This growth opportunity is for a seasoned professional with experience as a dynamic, determined Account Director. In this senior position, you will play a pivotal role in nurturing and expanding client relationships grounded in trust and mutual respect and delivering the best work of our lives for our clients.

Your leadership will inspire teams, foster innovation, and orchestrate impactful campaigns. With your finger on the pulse of industry trends, you will drive the evolution of our offerings and seize strategic growth opportunities.

Your expanded role entails ensuring a unified strategy, overseeing execution, and ensuring seamless delivery. Effective communication will be instrumental in cultivating a strong partnership that maximises creative potential and achieves shared objectives. Embracing a culture of agility and innovation, you will optimise processes and champion a continuous improvement mindset. By monitoring campaign outcomes through data analysis, you will drive enhancements and make strategic course corrections when needed.

Your contributions will shape the trajectory of our clients' success and reinforce Ogilvy's position as a global creative and strategic leader. Together, we will fuel business growth while fostering a collaborative, inclusive, and innovative organisational culture.

The Clients
Our B2B clients are global powerhouses. This role will be supporting clients in the satellite connectivity and aerospace engineering sectors, specifically major global leaders during exciting, innovation-led transformations. The work we do for these clients is truly integrated, bringing together B2B marketing, PR, influence, and behavioural science. From building out product propositions to global go-to-market plans, to the creation of advertising, activation, internal comms, digital assets, social, and content – from podcasts to thought leadership reports, films to event stands – this role will cover the full gamut of B2B marketing and prove that B2B is far from boring.

Key Responsibilities

• Champion exacting standards for agency work, prioritising meticulous attention to detail and precision in representation.
• Cultivate an environment that encourages the exploration of creative boundaries and visionary thinking.
• Adopt an open and adaptable mindset towards industry trends, ensuring our approach remains relevant and fresh.
• Foster a creative atmosphere that aligns the client's perspective with the agency's profitability objectives.
• Promote diversity and inclusivity to nurture a creative environment that embraces a spectrum of perspectives.
• Stay abreast of the latest developments in creativity, marketing, and industry trends.
• Facilitate collaboration and inclusiveness by valuing and integrating diverse viewpoints from team members.
• Provide strategic counsel to clients, aligning their goals with effective campaign strategies.
• Collaborate in crafting presentations that compellingly showcase the agency's capabilities and expertise.
• Keep the team well-informed about current trends and insights to facilitate informed decision-making.
• Act as a brand ambassador, embodying and propagating agency values and culture.
• Optimise operational efficiency by refining processes and workflows for superior outcomes.

Requirements

• Drive strategic and creative excellence in integrated marketing campaigns.
• Oversee the planning, execution, and optimization of integrated marketing campaigns across diverse platforms and channels.
• Manage projects effectively, leveraging sound knowledge of build costs and PM tools.
• Maintain a track record of budget management and cost-effective project delivery.
• Leverage data analytics to inform the development of integrated strategies and optimize campaign performance.
• Adapt global marketing strategies to suit local nuances.
• Craft and deliver engaging presentations to clients.
• Convey the value of integrated campaigns with exceptional interpersonal skills.
• Ensure strategic alignment of integrated campaigns with overarching brand objectives.
• Stay updated on emerging trends in integrated marketing.
• Identify integration opportunities across diverse marketing channels.
• Ensure high-quality campaign execution.
• Drive continuous improvement in marketing processes.
• Distil complex concepts into simple, understandable messaging.
• Manage multiple integrated projects simultaneously with unwavering attention to detail.
• Apply experience in B2B to develop effective marketing strategies.
• Demonstrate key strategic thinking skills to develop and implement effective marketing plans.

Join our team in the role of Account Director, where you will spearhead impactful creativity and cultivate client relationships on a global scale. Shape campaigns and champion innovation, as part of a team of B2B experts passionate about doing the best work of our lives.

How we help you Thrive:

• 25 days annual leave + 1 Volunteer Day
• Bupa Healthcare
• Enhanced Maternity, Adoption and Shared Parental Leave
• We have a Flexible Working Model with core working hours: 10am – 4pm
• A 1.5:1 Matching Pension Structure
• Wellbeing and Health: Up to £25.00 per month towards physical or online exercise class membership, Unmind membership, LifeWorks tool and annual eye tests and development budgets and Wellbeing incentives and activities throughout the year
• Season Ticket Loan and Cycle to Work Scheme
• Life Assurance

Our ambition is to attract the very best diverse talent to Ogilvy, and to be the employer of choice in the UK. We want everyone to feel welcome when they join us, and once they're here, for them to want to stay with us, grow their career, and to feel they belong with us.

We are an equal opportunity employer and we're committed to creating an inclusive, welcoming environment for everyone who wants to work at Ogilvy. For us, diversity, equity and inclusion is integrated into everything that we do. We believe that for creativity to flourish, everything about how we work must have diversity at its core. Your race, colour, ethnic, religion, gender, gender identity, national origin, sexual orientation, age, marital status, disability, have no bearing on our hiring decisions, but we encourage everyone to feel free to express their true selves in an environment we are consistently striving to make as inclusive as possible.

We aim to facilitate an accessible and positive application experience for all candidates. If you require any adjustments from us to support you through the process or expect to require any adjustments to working conditions to be able to best perform in the role, please let us know. We are happy to consider all reasonable adjustments.

If you live with a disability and you would like to take advantage of our offer of a guaranteed interview under the Disability Confident Scheme, please ensure you fill out our voluntary Equal Opportunities Questionnaire when applying.