Marketing Manager

Velo

is an award-winning B2B marketing agency

working in manufacturing, professional services, and the technology sectors HQ-ed in SE1, London. We're built on recommendation, which means our clients think we're good enough at what we do to tell others. And they have done so for over 15 years. 

It means 
high standards, a fast pace, and rewarding work

for brands like Cisco, Sage, McGraw-Hill, ABM and more. As a Campaign "Best places to work" 2025, we can provide rapid learning through exposure to different clients and a flat hierarchy, an open culture and the satisfaction that comes from positive client feedback.
Velo is a place to grow.

We're looking for a
highly structured marketer with the instincts of a project manager and the mindset of a marketing leader.

You'll

combine hands-on digital marketing expertise with rigorous project management discipline, you'll be energised by structure, obsessed with visibility, and committed to building a team
environment where people are empowered

rather than overwhelmed. 

About the role:

Campaign & Programme Management

• Lead the full activation lifecycle for multi-channel B2B marketing programmes across Technology, Manufacturing and Professional Services.
• Translate strategic briefs into structured delivery plans with defined timelines, milestones, dependencies and success criteria.
• Own end-to-end campaign planning: audience definition, message hierarchy, channel planning, Martech requirements, asset needs and measurement framework.
• Manage execution across paid, owned and earned channels: social, search, email, content syndication, display, ABM, events, web and DooH.
• Drive weekly performance governance: pacing checks, optimisation cycles, experiments, reporting and insights.
• Build robust dashboards and measurement frameworks to help clients and internal teams make better decisions, faster.

Planning & Project Management

• Establish repeatable planning processes, templates, QA points and workflow standards to bring consistency across all programmes.
• Set realistic delivery timelines and proactively flag risks, dependencies or resource constraints.
• Protect profitability by aligning estimated vs. actual time, making informed trade-off recommendations, and escalating scope or budget issues early.
• Instil a structured rhythm of weekly/monthly operational routines across the team (health checks, optimisation cycles, reporting cadences, and retrospectives).

Client Leadership

• Own day-to-day client communication, ensuring clarity, confidence and transparency.
• Present plans, performance reviews and optimisation recommendations.
• Identify growth opportunities based on performance data and client objectives.
• Manage expectations through clear timelines, defined scopes and proactive updates.

Team Management & Workflow Governance

• Mentor a small team, developing their digital, ABM and project delivery capabilities.
• Oversee the resource allocation for Marketing Ops workloads, ensuring visibility, prioritisation and fairness.
• Maintain governance across client trackers.
• Conduct QA across campaign builds, assets, reporting outputs and project documentation.
• Build a culture of operational excellence: consistent processes, shared knowledge, documentation, and a bias for efficiency.
• Champion structured planning behaviours within the team – ensuring upcoming workload is forecasted, risks are surfaced early, and capacity is known rather than guessed.
• Ensure post-project reviews lead to actionable improvements and stronger future planning accuracy.

Knowledge, Tools & Continuous Improvement

• Run and facilitate workshops, scoping sessions and collaborative planning with clients, strategists and studio teams.
• Maintain deep expertise in Martech and digital platforms (e.g., HubSpot, Marketo, LinkedIn, Google Ads, StackAdapt, WordPress).
• Identify tools, automations or AI workflows that streamline processes, reduce admin and increase delivery confidence.
• Stay up to date on marketing, privacy, optimisation and attribution trends – and translate them into practical improvements in how the team operates.
• Own and evolve our Marketing Ops playbooks, frameworks and operational models.

Ideal Candidate Profile:

A highly structured marketer with the instincts of a project manager and the mindset of a marketing leader.

You'll excel here if you: 

• Bring clarity and order to complex, multi-stream workloads.
• Enjoy designing processes that people actually want to use.
• Understand how to manage capacity, time and scope in a commercially sensitive environment.
• Thrive in B2B environments where logic, precision and accountability matter.
• Care deeply about helping teams deliver great work without burning out.
• Have a
  minimum of 3
  years working in a marketing agency

Job Type: Full-time, Permanent

Salary: £40-£43k depending on experience