Global Marketing Specialist

Job title – Global Marketing Specialist

Location – Malvern- UK – Hybrid 2 days per week onsite  
Role benefits - Competitive Salary + Bonus and other wider benefits

Become part of making the impossible possible.

About the role:

Join our Global Marketing Programs team as a Global Marketing Specialist, where you'll lead the development and execution of integrated marketing strategies for key product lines. You'll play a vital role in shaping product positioning, driving customer engagement, and delivering measurable impact across the full marketing funnel.

Working closely with teams across Business Development, Product Management, Regional Sales, Field Marketing, and the Global Digital Centre, you'll turn strategic goals into actionable marketing plans that support business growth worldwide.

If you're a collaborative, data-driven marketer who enjoys working in a global environment and bringing innovative ideas to life, we'd love to hear from you.

What You'll Do

• Develop and execute global marketing campaigns that support product launches, segment strategies, and full-funnel growth, from awareness to demand generation.

• Collaborate cross-functionally with Product Management, Business Development, Regional Marketing, and the Global Digital Centre to align plans and deliver consistent messaging worldwide.

• Translate product plans (POAPs) into actionable marketing programs with clear goals, target setting, and performance metrics (Prospects, MQLs, Opportunities).

• Monitor and analyze campaign performance, using data and insights to optimize tactics, ROI, and pipeline impact.

• Drive brand awareness and thought leadership, creating content and initiatives that grow our audience, engage prospects, and strengthen Malvern Panalytical's market position.

• Support digital marketing and regional activities, including events, channel partner programs, and local campaigns, ensuring alignment and execution excellence.

• Manage budgets and stakeholder relationships, ensuring timely delivery, resource optimization, and adherence to our Code of Business Ethics.

• Stay ahead of market trends and innovation, leveraging insights, competitive analysis, and emerging tools (including AI) to enhance marketing effectiveness

What You'll Bring:

• Proven B2B marketing experience, ideally in a global or technical environment.

• Strategic and analytical mindset with strong problem-solving and data-driven decision-making skills.

• Exceptional attention to detail and the ability to manage multiple projects and priorities effectively.

• Strong collaboration skills, with experience working across cross-functional and international teams.

• Excellent communication and interpersonal abilities, able to engage and influence diverse stakeholders.

• Results-oriented and data-savvy, with a focus on optimizing marketing performance and pipeline growth.

• Agile and adaptable, thriving in dynamic markets and fast-changing business environments.

• Proactive and hands-on, with a "can-do" mentality and commitment to delivering impactful marketing programs on time and within budget.

What's in It for You

• Be a part of an ambitious, fast-growing, international company with a friendly and inclusive culture

• Drive growth within a leading global organisation whose purpose is to work with our customers, to make the world a better place 

• Be a key member of our team in our amazing offices, with a hybrid working model available

• Access to an onsite restaurant    

• Gym discounts  

• Volunteering days and much more 

#LI-CS2

About us - Malvern Panalytical, Micromeritics and SciAps. 
Together we are a powerful and highly complementary combination of market leading technologies. 

We are the toolmakers for the world's most innovative companies, academic institutions, and government laboratories. We are their partners in discovery.

Malvern Panalytical instruments analyze the chemical, physical and structural nature of materials, from proteins to polymers and semiconductors to minerals. Our leading technologies measure particle size, shape, concentration and zeta potential, biomolecular interactions and stability, elemental concentrations and crystallographic structure.

Micromeritics manufactures systems for the characterization of particles, powders, and porous materials for a wide- range of end markets including catalysts, chemicals, building materials, clean-tech and battery.  Our leading technologies measure surface area, porosity, density, adsorption and particle activity.

SciAps specializes in portable X-ray fluorescence (XRF), laser-based (LIBS) and near-infrared (NIR) analyzers to measure any element in any environment. SciAps is the Center of Excellence for our handheld instruments.
We have a global footprint with R&D and manufacturing sites in North America, Europe, and Asia.

We are more than 2,500 employees in a customer-focused organization with sales and service offices in 20 countries, all committed to delivering expert and responsive customer support.

Part of Spectris plc, a publicly traded FTSE 250 company, Spectris combines precision with purpose, delivering progress for a more sustainable world. Precision is at the heart of what we do – our leading, high-tech instruments and software equip our customers to solve some of their greatest challenges to make the world cleaner, healthier and more productive.

Malvern Panalytical, Micromeritics & SciAps
Your Partners in Discovery

Malvern Panalytical, Micromeritics and SciAps, part of the Spectris Group, are committed to a diverse and inclusive culture where everyone can thrive and achieve a fulfilling career. Changing the world isn't something you can do on your own, or with a single way of thinking; it takes a wide collection of experiences, stories, knowledge, and expertise. We encourage applications from underrepresented individuals and people with diverse backgrounds. Although we always select the most qualified applicant for each role and make all decisions without regard to race, sex, age, or any other protected class, we are an inclusive, equal opportunity organization that prizes diversity. Your unique perspective is important to us.