Senior Brand Manager UK

JOB TITLE – Senior Brand Manager - 12 month FTC

LOCATION – UK with occasional travel to our Herts HQ and UK field visits

HOURS - 37 hours

ABOUT THE ROLE We have an exciting opportunity for a Senior Brand Manager to join our UK Marketing team. This will initially be for a 12 month FTC, with the opportunity to possibly extend further. As a Senior Brand Manager, you will be responsible for driving category and brand performance across the UK market within STG.

WHAT WILL YOU BE RESPONSIBLE FOR?

• Assist in leading the category, brand and commercial strategy for STG UK's commercial agenda
• Proactive portfolio management incl. NPD based on market trends and gap analysis
• Managing NPD launches & other relevant projects in coordination with internal and external stakeholders incl. KPI tracking and results analysis
• Developing channel specific growth strategies in for the category
• Planning, management and implementation of brand activation & sales cycle measures
• Preparation, coordination and implementation of the yearly business plans within Group Marketing and Commercial Excellence
• Cross-portfolio implementation and management of trade activation concepts and communications incl. trade fairs & events
• Analysis of market, competitors and consumer behavior incl. recommended strategies
• Budget planning & cost control
• Management of external agencies & service providers (research, creation, print, POS, BTL, promotion)

WHAT SKILLS AND EXPERIENCE WILL BE REQUIRED?

• 5+ years of experience in a brand marketing role.
• Strong capabilities in branding, campaign development, and project management 
• Accountability for brand performance
• Strong commercial mindset and proven ability to contribute to category P&L performance
• International and data-driven mindset
• Proactive and growth-oriented individual who can transform ideas into action, embrace continuous learning, and confidently contribute innovative perspectives to drive positive change
• Degree in a relevant field and strong communication skills in English, both written and 
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WHAT IS ON OFFER?

As a colleague at Scandinavian Tobacco Group, you will receive a comprehensive compensation package. Our benefits differ across regions; our recruiting team will be able to give more details.

OUR HIRING PROCESS

Before we enter a hiring process, your job application will be reviewed by a member of our recruiting team. Your application will be reviewed in line with the hiring competencies we have for the role you have applied for. If your experience aligns with the requirements, you will enter our hiring process which will consist of the following:

• Recruiter Screen
• Hiring Manager Interview
• Case Study

ABOUT SCANDINAVIAN TOBACCO GROUP

 
At Scandinavian Tobacco Group, we always encourage you to craft the career that makes you more. We have a rich heritage that dates back 250 years and have been operating as a Scandinavian Tobacco Group since 1961. We operate in over 100 countries, employing over 10,000 people. We offer a diverse portfolio of iconic brands ranging from Signature, Cohiba, Macanudo, CAO, Partagas, and most recently branched into smokeless tobacco through our recent acquisition of XQS. We are on a mission to focus on sustainability and minimizing our environmental footprint. We are committed to creating a culture that allows us to blend our strengths, to go far it takes a winning team, and this is why we pride ourselves on sharing our skills, knowledge, and expertise to push each other forward.

Please be informed that this Direct Search is conducted exclusively by Scandinavian Tobacco Group. We do not accept applications from agencies, and we will not provide compensation for unsolicited CVs.