Head of Out-of-Home

10 hours ago

London, Greater London, United Kingdom PerfectTed Full time

FUEL THE FUTURE: Head of Out-of-Home (OOH)


Location:
Steven Bartlett's HQ in Shoreditch, London (5 days/week in-office)


Role Type:
Permanent / Full-Time


Start Date:
ASAP


Reports to:
Technical and Product Manager


Works With:
Operations, Supply Chain, Manufacturing & Commercial Teams Employment


Eligibility:
Must have full right to work in the UK.

Role Overview

PerfectTed is the UK's fastest-growing energy drink brand and Europe's leading matcha company. We're on a mission to redefine energy by fuelling people with clean caffeine from matcha—no crashes, no jitters, just pure plant-powered focus.

We're hiring a Head of Out-of-Home (OOH) to lead and scale our strategy across all OOH channels. You'll manage and mentor the OOH team, own senior relationships across top national operator groups, and deliver a winning commercial strategy that cements PerfectTed as the leading matcha brand in OOH.

This is a high-impact leadership role for someone with deep OOH expertise, strong commercial acumen, and a hunger to build category-defining growth.

Key Responsibilities

  • Lead, coach, and develop the OOH commercial team, ensuring performance, progression, and high standards.
  • Develop and execute the end-to-end OOH strategy across all OOH channels (coffee, wholesale, foodservice, contract catering, etc.)
  • Own senior relationships across the top 4 OOH accounts and priority operators.
  • Identify new sector opportunities and create tailored channel plans.
  • Define PerfectTed's OOH value proposition and ensure consistency across partners.
  • Lead top-level negotiations, annual terms discussions, marketing agreements, and JBP creation.
  • Oversee account-level P&Ls, pricing strategy, and trade spend ROI.
  • Ensure flawless execution of national and regional commercial plans.
  • Deliver monthly, quarterly, and annual revenue and margin targets.
  • Build accurate forecasting models and challenge assumptions.
  • Analyse performance across channels, accounts, and SKUs to unlock incremental growth.

Must-Haves


• 5+ years OOH sales experience in FMCG (drinks/foodservice essential).


• Strong experience managing and negotiating with leading OOH operators.


• Proven team leadership and coaching ability.


• Strong commercial acumen with P&L ownership.


• Excellent negotiation and communication skills.

What We Offer


• Competitive salary + EMI options scheme.


• Private healthcare.


• All the matcha you can drink.


• Work in a high-performance environment alongside the Flight Story team and Steven Bartlett.

TO APPLY

Please email your CV and a short video (under 2 minutes) explaining why you're interested to with the subject line: [Head of OOH – Your Name]

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