eCommerce Executive

About Cotswold Fayre

We are an award-winning, speciality fine food wholesale distributor, most notably being named the Grocer Gold Award Winner as Speciality Wholesaler of the Year in 2023. We supply retailers in several channels across a diverse range of categories including ambient, chilled and frozen foods as well as pet, home and lifestyle and we were thrilled to celebrate our 25th anniversary in 2024.

As a B Corp, our purpose is to inspire, delight and make a difference to people's lives, the local community and the planet. We were named in The Sunday Times Best Places to Work in 2024 and 2025 for medium-sized companies and highly commended for employing people with disabilities. We are also member of the Living Wage Foundation and have been a Carbon Neutral business since 2019.

We are based in Theale, West Berkshire. The successful candidate must live within a 40-mile radius of our Head Office and is expected to work from the office three days per week depending on business needs.

Job Overview

We are seeking a proactive and detail-oriented eCommerce Executive to support the Marketing team in driving digital performance and strengthening our online brand presence. This role combines hands-on site merchandising and content management, accurate and timely product & promotional updates, and strategic website activation initiatives that drive traffic, engagement, and conversion across all digital touchpoints. The ideal candidate is both analytical and creative, with a strong understanding of eCommerce best practices and digital brand-building.

Key Responsibilities

Website Management & Merchandising

• Carry out daily website updates, including new product launches, content refreshes, homepage changes, and promotional set-ups.
• Ensure accurate and timely product uploads, pricing changes, stock updates, and promotional activations across the site.
• Optimise category layouts, product visibility, filters, and navigation to maximise conversion and user experience.
• Maintain high-quality product information, imagery, descriptions, and metadata in line with brand and SEO guidelines.
• Identify and resolve site issues quickly by partnering with internal teams or external agency support.

Digital Activation & Brand Presence

• Support the Head of Marketing in planning and executing digital activation strategies that increase brand awareness and drive online revenue across seasonal campaigns, promotions, brand visibility and product launches.
• Collaborate across the marketing and wider teams to ensure cohesive messaging and content across all digital channels.
• Enhance our brands' digital identities through strong visual merchandising, compelling storytelling, and best-in-class onsite experiences.
• Support the creation of engaging promotional materials, including banners, product displays, using Canva or InDesign to align with marketing campaigns and product launches.

Performance, Reporting & Optimisation

• Maintain and update regular reports on ecommerce performance, focusing on product visibility, sales data, and homepage ad effectiveness.
• Analyse site performance metrics (e.g., traffic, AOV, conversion rates, bounce rates) and provide recommendations for improvements.
• Monitor site performance and tracking KPIs such as sales growth, AOV, customer engagement and user behaviour using tools such as GA4 and platform analytics.
• Stay informed about eCommerce trends, emerging technologies, and competitor activities to guide future enhancements.

Skills & Experience

• 1–3 years of experience in an eCommerce or digital marketing, with a focus on product listings, promotions or site management.
• Experience with ecommerce platforms (e.g., Shopify, Magento, or similar) and content management systems (CMS).
• Good understanding of GA4 or other performance tools with an analytical mindset and the ability to interpret data and translate insights into actions.
• Strong attention to detail, with a focus on accuracy when managing products, pricing, and promotions.
• Proficiency in Canva and/or InDesign for creating promotional materials and banners, with a creative eye.
• Strong communication skills and the ability to work collaboratively within the marketing and wider team.
• Highly organised with the ability to manage multiple tasks, priorities and deadlines in a fast-paced environment.

What We're Looking For

A collaborative and digitally savvy team member who is passionate about eCommerce within a marketing context. Someone who combines operational excellence with creativity, and who thrives on delivering an engaging, seamless, and brand-led digital experience.

Interested? We offer an attractive package including:

· Competitive salary

· Generous benefits package

We are looking for a person who, like us, believes business should be a force for good and welcome applications from people from all backgrounds and with all levels of ability. Diversity and inclusion are at the heart of what we stand for. We want our people to grow and develop their confidence and responsibilities treating our customers with kindness and care; all within an atmosphere of fun and rewarding hard work.

Job Type: Full-time

Pay: From £24,420.00 per year

Work Location: In person