Head of Vendor Marketing

6 days ago


Bracknell, Bracknell Forest, United Kingdom SCC Full time £100,000 - £200,000 per year

We are actively building diverse teams and welcome applications from everyone.
Role:
Head of Vendor Marketing
Location:
Birmingham (SCC operate hybrid working, which comprises of a mix of office and home working)
Contract Type:
Permanent
Hours:
9.00 am – 5.30 pm Monday – Friday
Interview Process:
2-stage process
Why SCC?

  • An inclusive workplace
  • Excellent package: solid basic and company benefits
  • Hybrid working & core hours in line with role requirements
  • Career development and life-long learning opportunities
  • Opportunity to join Europe's largest privately-owned IT Company

Role Purpose
To own, lead, and scale SCC's entire vendor marketing function. This senior leadership role is responsible for establishing the overarching group strategy, managing and overseeing strategic Tier 1 vendor marketing programmes,

holding full accountability for the complete vendor marketing budget (MDF), and personally cultivating C-level partner relationships to drive measurable commercial outcomes and strategic growth.

This executive role is ultimately accountable for translating strategic vendor partnerships into a significant, measurable P&L contribution. This is achieved by directing all team resources and a multi-million-pound marketing budget across the full marketing funnel, from C-level awareness and sales enablement through to high-volume lead generation and conversion, ensuring a clear and demonstrable return on investment.

Key Responsibilities

  • Group Strategy Ownership: Architect and own the overarching vendor marketing strategy for the group, ensuring its direct alignment with SCC's executive-level commercial targets, revenue goals, and long-term business growth.
  • Tier 1 Programme Oversight: Manage and oversee strategic Tier 1 vendor marketing programmes, directing the team to execute high-impact initiatives that maximize funding utilisation and commercial return from SCC's top-tier partners.
  • Commercial & Sales Alignment: Act as the primary commercial and strategic liaison between the entire vendor marketing function and SCC's sales leadership. Ensure all marketing investments and campaign strategies are directly and inextricably linked to sales quotas and revenue targets.
  • Full Funnel Architecture: Design the departmental strategy for deploying vendor funds across the entire marketing funnel. Direct the team's execution of sophisticated, integrated campaigns (including executive events, digital, and content) that drive awareness, enable sales, nurture consideration, and accelerate conversion.
  • Cross Functional Sponsorship: Sponsor and lead high-impact, cross functional business projects, managing key senior relationships within SCC to champion the vendor marketing function and contribute to broader strategic objectives.
  • Team Leadership & Development
  • Build a High-Performance Function: Lead, mentor, scale, and empower the entire vendor marketing department (including Vendor Marketing Managers and Campaign Managers) to create a high-performance, commercially driven culture.
  • Set Strategic Objectives: Define and manage departmental objectives (OKRs/KPIs), allocate resources effectively, and own the team's structure and professional development to ensure it is skilled and motivated to deliver against strategic goals.
  • Enforce Collaboration: Champion and enforce seamless cross-functional collaboration, holding the team accountable for working with wider marketing, sales leadership, partner management, and business units to deliver campaigns on time and within budget.
  • C-Level Partner & Vendor Relations
  • C-Level Ownership: Personally own, nurture, and develop executive-level (C-level, EVP, SVP) relationships with SCC's most strategic vendor partners, acting as the senior ambassador for SCC's marketing function.
  • Strategic Negotiations: Lead top tier vendor negotiations to secure maximum investment, strategic alignment, and involvement in major SCC-led initiatives, solidifying SCC's position as the strategic route to market.
  • Partner Governance: Guide the team on managing their own vendor portfolios while maintaining ultimate responsibility for stakeholder satisfaction, ensuring the team delivers the highest standards of execution to solidify SCC's reputation.
  • Financial & Performance Accountability
  • P&L / Budget Ownership: Hold full P&L-style responsibility and ownership for the entire vendor marketing (MDF) budget. Govern its strategic acquisition, allocation, and utilisation to maximise pipeline generation and ROI.
  • Accountability to Leadership: Be fully accountable to the SCC executive team and vendor partners for departmental performance. Establish and own the framework for measuring and reporting on all key metrics, including vendor income targets, lead generation, pipeline contribution, and conversion rates.
  • Quarterly & Annual Planning: Lead the quarterly and annual vendor marketing planning rhythm. Report on quarterly performance and strategic alignment to senior leadership, providing clear, consistent analysis of all campaign plans and performance.
  • Brand & Feedback Governance: Establish and enforce the brand governance framework for all vendor-funded activities. Manage the strategic feedback loop, ensuring vendor insights are communicated to sales and commercial leadership to drive continuous improvement.

Skills And Experience
Experience

  • 10-15+ years of proven B2B channel, partner, or vendor marketing experience, with at least 5+ years in a senior leadership capacity.
  • A demonstrable track record of architecting, owning, and executing successful, large-scale group-level marketing strategies.
  • Essential and extensive people management experience, including a history of building, scaling, and mentoring high-performance, multi-layered marketing teams.
  • Proven track record of personally building and nurturing C-level, EVP, and SVP relationships with major strategic partners (e.g., global technology vendors).
  • Deep, senior-level experience owning and governing multi-million-pound budgets (MDF), with full P&L-style accountability for forecasting, allocation, and ROI.
  • A strong background in a sales-aligned environment is essential; direct sales or commercial management experience is highly advantageous.

Knowledge

  • Expert, strategic knowledge of the full B2B technology marketing mix, including digital demand generation, executive events, C-level awareness programs, and sales enablement.
  • Deep, proven ability to architect and measure multi-channel, full-funnel marketing strategies that demonstrably contribute to sales pipeline and revenue targets.
  • Expertise in modern marketing performance frameworks, attribution models, and how to measure and report on pipeline contribution at an executive-board level.

Core Skills

  • Inspirational Leadership: Exceptional leadership skills with the ability to define a clear vision, set strategic objectives, and inspire and empower a department to meet ambitious commercial targets.
  • Executive Gravitas & Influence: Superior executive-level communication, negotiation, and influencing skills. The gravitas and credibility to act as a senior ambassador for the company, presenting confidently to C-level stakeholders, sales leadership, and key vendor executives.
  • Strategic & Organisational Agility: World-class strategic planning skills combined with the operational ability to manage complexity, set departmental priorities, and drive a culture of flawless execution in a fast-paced, high-growth environment.

Technical Expertise & Commercial Acumen

  • Exceptional Commercial & Financial Acumen: Demonstrable ability to own and govern a departmental budget/P&L, build compelling business cases, and be fully accountable for the financial performance and ROI of all marketing investments.
  • Data-Driven Accountability: A data-first mindset with a mastery of analytics, able to forecast, measure, and report on departmental performance, lead generation, and pipeline contribution to the executive team.
  • Senior-Level Collaboration: A natural collaborator with a proven ability to sponsor and lead cross-functional initiatives at a senior level, fostering deep alignment between sales, commercial, and marketing functions.

Qualifications & Other

  • BSc or BA in Marketing, Business, or a relevant field, or equivalent senior professional experience.
  • A professional marketing qualification (e.g., CIM) is desirable.

Willingness to travel as required for key vendor, team, and business meetings.
About Us
SCC is Europe's largest privately-owned IT business, based out of the new £7m HQ office in Birmingham and we help clients succeed through IT transformation and exceptional customer experiences. We are a business where innovation is greater as we combine unique ideas, people and disciplines. We are a global company that is passionate about IT and where we look to simplify the complex.

We are an equal opportunities employer
SCC is committed to providing equal opportunities and a proactive and inclusive approach to equality and diversity in employment. No applicant or employee will be treated less favourably than another on the grounds of a protected characteristic which are defined as sex, sexual orientation, age, disability, gender reassignment, trade union membership or non-membership, marriage and civil partnership, pregnancy and maternity, race and religion or belief.

If you are selected for interview, and need any reasonable adjustments made for your interview, please let the SCC Talent Acquisition team know, at the point of scheduling.
*Diversity & Inclusion at SCC -
Sustainability at SCC -
Life at SCC - *



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