Senior Digital Content Manager

General Information

Salary

£49,325 - £53,081

Working Pattern

Full Time

Vacancy Approach

External

Location

London

Region

London

Closing Date

24-Nov-2025

Post Type

Permanent

Civil Service Grade

SEO

Number of jobs available

1

Reserve List

12 Months

Job ID

11560

Descriptions & requirements

Job description

Job Title: Senior Digital Content Manager

Building/Site 102 PETTY FRANCE (MOJ) LONDON, SW1H 9AJ

Grade Band B / SEO

Salary

Post Type Permanent

Working Pattern Full Time. The role will be based at 102 petty France. We currently attend the office for a minimum of two days a week and you will be asked to attend for additional days when required.

Role Type Strategic Communications, Digital Content and Channels

The Ministry of Justice supports a range of issues that have a profound impact on people's lives. We are at the heart of the justice system, and our priority work ranges from prison reform to modern justice and support for victims.

We are looking to appoint an ambitious and creative Senior Digital Content Manager to help us deliver daily digital content that truly makes a difference across our portfolios: Probation, Sentencing, Prisons, Courts and Justice. You might know our team's work from the Victims Code campaign or perhaps you've seen our work on other hugely important subjects such as cutting reoffending, intimate image abuse, victims' rights, swifter access to justice or reforming sentencing.

You can check out our work via our channels below:

• YouTube:
• Twitter:
• Linkedin:
• Instagram:
• Threads:
• Facebook:

So what does the job entail? You will take a leading role in managing, prioritising and publishing digital content across our social media channels, alongside building partnerships with cross government colleagues, stakeholders and digital influencers to help us effectively reach target audiences. Our work has a strong audience focus and you will be at the forefront of finding creative ways to engage with different groups with an interest in our work. Exceptional creativity, attention to detail, collaboration and a passion for the work we do is key. As is the ability to manage several priorities under pressure and to tight deadlines.

We are a happy unit and vacancies in this team are rare. We pride ourselves on having a great team culture and a clear focus on innovation, storytelling and making a difference in people's lives. We maintain a "no-blame culture" w it is recognised that occasional mistakes and missteps are worthwhile costs of ambition and innovation. We facilitate a space that welcomes creative challenge and big ideas and ensure everyone is supported and empowered to do their very best work.

You will play an important role in the digital communications community across government and in upskilling colleagues and senior leaders in digital best practice to maintain our status as a centre for excellence.

We encourage applications from people from all backgrounds and aim to build a workforce that is more representative of the UK's diverse communities and the wider society that we serve. We pride ourselves on being an employer of choice. We champion diversity, inclusion and wellbeing and aim to create a workplace w everyone feels valued and a sense of belonging. To find out more about how we do this visit:

You will report into the Deputy Head of Digital.

Responsibilities

Social Media Management

• Put insight and evaluation at the heart of all your work – from ideation to evaluation – to ensure we are measuring impact and reach our intended audiences.
• Produce, commission, oversee and publish high-quality, audience-focused digital content for key MoJ announcements and low/no cost campaigns - making use of creative content, partnerships and existing/emerging digital channels.
• Identify, prioritise and bring to life creative and strategic opportunities to reach intended audiences, using MoJ channels, and engage new audiences through third-party channels.
• Attend shoots across England and Wales and take on occasional out-of-hours work, in agreement with your line manager.

Earned Media

• Collaborate with External Affairs, Campaigns, Digital Marketing teams, and Ministers to identify and leverage earned media opportunities throughout the year, aligning with key objectives and strategic priorities.
• Build and maintain strategic relationships with other government departments, digital partners, influencers and agencies to enhance the reach of our key messages online through earned media, supporting MoJ's communication objectives.

Developing People

• Confidently upskill others in the use of digital communications to support the department's objectives, including senior leaders, ministers and colleagues.
• Provide digital expertise by collaborating with colleagues across communications, policy, and the private offices of senior leaders and ministers. Work ly with teams to inform content and foster strong, productive relationships.
• Line management of IOs/Apprentices w required.

Person specification

• Proven experience in leading ambitious digital content and low/no-cost campaigns that are audience-focused, channel-specific and grounded in insight and data.
• Extensive experience in crafting, commissioning, designing and publishing a diverse range of creative digital content for X, Threads, Instagram, LinkedIn, YouTube, and Facebook.
• A passion for, and knowledge of, best digital content practice, emerging channels, and the latest tools.
• Strong analytical skills and experience of using evaluation to analyse the impact of your work and acting on results to revise your approach.
• Good understanding of online risk and how to mitigate it.
• Ability to work confidently with a range of colleagues, external partners and ministers, and to influence and prioritise direction of work.
• Knowledge of the influencer landscape and experience of effectively leveraging no-cost partnerships to reach key audiences with priority messaging.
• Very strong written and verbal skills; you will be transforming complicated information into easy-to-understand content and copy for different audiences.
• Experience in line management within the communications/design sector.

Application process

We will be using success profiles to assess your communication and delivery abilities.

As part of the application process, you will be asked to complete a CV and provide examples of Civil Service behaviours (PDF) and competences based on the Government Communication Professional Competency Framework (PDF).

At the interview, you will be asked to give a presentation that you have prepared in advance.

Behaviours

We'll assess you against these behaviours during the selection process:

• Working Together
• Delivering at Pace

And these GCS competencies:

• Comms – Ideas: Digital
• Comms – Insight: Digital
• Comms – Impact: Digital
• Comms – Impact: Implementation

Interview

**Should you reach the interview stage you will be asked to give a short 5-minute presentation in the interview on a specified topic that will be sent to you in advance.**

In interview you will also be asked additional questions across the aforementioned Civil Service behaviours (PDF) and competences based on the Government Communication Professional Competency Framework (PDF) and be required to provide relevant examples.

Additional Information

Working Arrangements & Further Information

The MoJ offers Hybrid Working arrangements w business need allows. This is an informal, non-contractual form of flexible working that blends working from your base location, different MoJ sites and / or from home (please be aware that this role can only be worked in the UK and not overseas). All employees will be expected to spend a minimum of 60% of their working time in an office, subject to local estate capacity.

Some roles will not be suitable for Hybrid Working. Similarly, Hybrid Working will not suit everyone's circumstances. Arrangements will be discussed and agreed with the successful candidate(s) and subject to regular review.

For nationally advertised role: all successful candidates will be appointed to the nearest viable office nearest to their home postcode and on its respective pay scale. This will be at either a HQ building (subject to desk allocation, a Justice Collaboration Centre (JCC) or a Justice Satellite Office (JSO) – See Map. All employees will be expected to spend a minimum of 60% of their working time in an office, subject to local estate capacity).

For current MoJ employees, your base location will need to be changed to the nearest viable office (to your home postcode), either at a HQ building, JCC or JSO within the National Office Network and moved its location's respective pay scale (any legacy arrangements/locations will need to be amended).

Some of MoJ's terms and conditions of service are changing as part of Civil Service reform. The changes will apply to staff joining MoJ who are new to the Civil Service. Staff joining MoJ from other civil service employers will transfer onto the new MoJ terms if they are already on 'modernised' terms in their current post or onto 'unmodernised' MoJ terms if they are on 'unmodernised' terms at their current post. Details will be available if an offer is made.

MoJ candidates who are on a specialist grade, will be able to retain their grade on lateral transfer.

All candidates who are currently in receipt of Mark Time / Pay Protection should ensure they are familiar with the new policy on permanent and temporary promotion which can be found on the employee intranet.

Flexible working hours

The Ministry of Justice offers a flexible working system in many offices. Standard full time working hours are 37 hours per week. MoJ welcomes part-time, flexible and job-sharing working patterns, w they meet the demands of the role and business needs. All applications for part-time, flexible and job-sharing working patterns will be considered in accordance with the MoJ's Flexible Working policy.

Benefits

The MoJ offers a range of benefits:

Annual Leave

Annual leave is 25 days on appointment and will increase to 30 days after five years' service.

T is also a scheme to allow qualifying staff to buy or sell up to three days leave each year. Additional paid time off for public holidays and 1 privilege day. Leave for part-time and job share posts will be calculated on a pro-rata basis.

Pension

The Civil Service offers a choice of pension schemes, giving you the flexibility to choose the pension that suits you best.

Training

The Ministry of Justice is committed to staff development and offers an extensive range of training and development opportunities.

Networks

The opportunity to join employee-run networks that have been established to provide advice and support and to enable the views of employees from minority groups to be expressed direct to senior management. T are currently networks for employees of minority ethnic origin, employees with disabilities, employees with caring responsibilities, women employees, and lesbian, gay, bisexual and transgender employees.

Support

• A range of 'Family Friendly' policies such as opportunities to work reduced hours or job share.
• Access to flexible benefits such as voluntary benefits, retail vouchers and discounts on a range of goods and services.
• For moves to or from another employer or moves across the Civil Service this can have implications on your eligibility to carry on claiming childcare vouchers. You may however be eligible for alternative government childcare support schemes, including Tax Free Childcare. More information can be found on www.GOV.UK or Childcare Choices. You can determine your eligibility at
• Paid paternity, adoption and maternity leave.
• Free annual sight tests for employees who use computer screens.

Working for the Civil Service

The Civil Service Code sets out the standards of behaviour expected of civil servants.

We recruit by merit on the basis of fair and open competition, as outlined in the Civil Service Commission's recruitment principles. Should you feel that the recruitment process has breached the recruitment principles you are able to raise a formal complaint in the following order

• To Transformative Business Services Monday to Friday 8am - 6pm) or e mail moj-recruitment-vetting-);
• To Ministry of Justice Resourcing team (resourcing-management-);
  To the Civil Service Commission (details available- )

As a Disability Confident employer, MoJ are committed to providing everyone with the opportunity to demonstrate their skills, talent and abilities, by making adjustments throughout all elements of the recruitment process and in the workplace. MoJ are able to offer an interview to disabled candidates who meet the minimum selection criteria, except in a limited number of campaigns.

For more information on applying for a role as a candidate with a disability or long-term condition, please watch our animated videos.

You will be able to request reasonable adjustments to the recruitment process within the application form. If you need additional help completing the application form, please contact the TBS Recruitment Enquiries Team.

Diversity & Inclusion

The Civil Service is committed to attract, retain and invest in talent wver it is found. To learn more please see the Civil Service People Plan and the Civil Service Diversity and Inclusion Strategy.

A Great Place to Work for Veterans

The "Making the Civil Service a Great Place to work for veterans" initiative includes a guaranteed interview scheme to those who meet the minimum criteria to provide eligible former members of the Armed Forces with opportunities to secure rewarding jobs. Allowing veterans to continue to serve their country, and to bring highly skilled individuals with a broad range of experience into the Civil Service in an environment, which recognises and values your previous service in the Armed Forces.

For further details about the initiative and eligibility requirements visit:

Redeployment Interview Scheme

Civil Service departments are expected to explore redeployment opportunities before making an individual redundant. The MoJ is committed, as part of the Redeployment Interview Scheme, to providing opportunities to those who are 'at risk of redundancy'.

MoJ is able to offer an interview to eligible candidates who meet the minimum selection criteria, except in a limited number of campaigns. Candidates will not be eligible for the Redeployment Interview Scheme if they are applying on promotion.

Civil Service Nationality Rules

This job is broadly open to the following groups:

• UK nationals
• nationals of the Republic of Ireland
• nationals of Commonwealth countries who have the right to work in the UK
• nationals of the EU, Switzerland, Norway, Iceland or Liechtenstein and family members of those nationalities with settled or pre-settled status under the European Union Settlement Scheme (EUSS) (opens in a new window)
• nationals of the EU, Switzerland, Norway, Iceland or Liechtenstein and family members of those nationalities who have made a valid application for settled or pre-settled status under the European Union Settlement Scheme (EUSS)
• individuals with limited leave to remain or indefinite leave to remain who were eligible to apply for EUSS on or before 31 December 2020
• Turkish nationals, and certain family members of Turkish nationals, who have accrued the right to work in the Civil Service

Further information on nationality requirements (opens in a new window)

Reserve list

A reserve list may be held for up to 12 months from which further appointments may be made for the same or similar roles.

Contact Information

MoJ:

If you require any assistance please call Monday to Friday 8am - 6pm) or e mail moj-recruitment-vetting-

Please quote the job reference 11560

HMPPS

If you require any assistance please call Monday to Friday 8am - 6pm) or e mail moj-recruitment-vetting-

Please quote the job reference

Job Description Attachment

• Senior Digital Content Manager JD - May Job Description Attachment)

Select new file
Application form stage assessments

Behaviours

Behaviours Application Form Question Word Limit

500

Working Together

Delivering at Pace

Experience

We will assess your experience for this role via the following methods

CV or Work History, Statement of Suitability

Evidence of Experience

CV or Work History, Statement of Suitability

Interview stage assessments

Interview Dates

TBC

Behaviours

Working Together

Delivering at Pace

Technical

Ideas: Digital

Insight: Digital

Impact: Digital

Impact: Implementation

Other Assessments

Which assessment methods will be used?

Other 1

Other - Assessment Title 1

5-minute presentation on a specified topic that will be sent to you in advance.

Level of security checks required

Security Clearance (SC)

Use of Artificial Intelligence (Al)

Artificial Intelligence can be a useful tool to support your application, however, all examples and statements provided must be truthful, factually accurate and taken directly from your own experience. W plagiarism has been identified (presenting the ideas and experiences of others, or generated by artificial intelligence, as your own) applications may be withdrawn and internal candidates may be subject to disciplinary action. Please see our candidate guidance for more information on appropriate and inappropriate use.

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