Marketing Administrator

The role in brief:

The Marketing Administrator will play a key part in delivering day-to-day marketing activities, ensuring campaigns, events and referral programmes run efficiently and professionally. This is a varied and hands-on role, well-suited to someone with strong organisational skills and an interest in professional services marketing.

Who we are looking for:

This is an ideal opportunity for an established Marketing Administrator or a strong office support candidate, working as part of a wider support team, in a fast-paced role with an eye for detail; someone who is always keen to take on new tasks and use their initiative. You will need to provide excellent service to clients, in accordance with the firm's values, procedures, prevailing legislation, and good professional practice so as to meet or exceed clients' expectations and needs.

What the role involves:

Marketing and campaign support:

• Assist in the planning, delivery and monitoring of marketing campaigns across digital and offline channels
• Prepare and coordinate marketing materials, including presentations and proposals
• Support email marketing and social media activity, ensuring content aligns with brand guidelines
• Maintain and update the CRM system with marketing and client contact data
• Produce regular reports on marketing and campaign performance

Business development activity:

• Coordinate and track referral activity between the firm and our external networks
• Maintain accurate records of referrals, ensuring all leads are logged, followed up and reported
• Support relationship management with external business networks, intermediaries and partner firms
• Help prepare materials and communications to promote referral opportunities internally and externally
• Use the firm's systems for research purposes for prospect activity

Events and networking:

• Support the team in organising firm-hosted seminars, webinars and corporate entertaining; handling all logistics including venue booking, catering, delegate management and follow-up
• Book and coordinate attendance for team members at external networking events, industry conferences and sponsorship activities
• Maintain the firm's events calendar and liaise with internal teams to ensure appropriate representation
• Support post-event reporting, feedback collection and lead follow-up activities

Digital:

• Assist with website content updates and blog publishing
• Manage the scheduling and posting of approved social media content
• Ensure all materials and communications adhere to brand guidelines
• Assist with the production on video

Administrative:

• Manage the marketing inbox, the firm's general enquiries inbox and respond to internal and external queries
• Support the marketing team with ad hoc administrative tasks and larger project coordination

Your development:

We provide a complementary range of learning opportunities to ensure that you maximise your potential in areas such as becoming a trusted adviser, how to network, presentation skills etc with opportunities for progression around the firm. These will comprise personal effectiveness as well as your technical skills.

We have 6 monthly performance review conversations to ensure your development is on track, as well as optional monthly 1-2-1s. You will also have the opportunity to work with a mentor.

We also encourage you to get involved in wider firm initiatives and have your say on how we can progress on our journey towards being the best North-West firm of finance professionals.

Your attributes:

Essential:

• 2 years+ in a marketing / business development administrative role
• Excellent organisational and multitasking skills
• Strong written and verbal communication abilities
• Proficiency in Microsoft Office (Word, PowerPoint, Excel, Outlook)
• Comfortable liaising with internal stakeholders at all levels
• Proactive, detail-oriented and able to manage multiple priorities
• Excellent team player who is willing to rise to the challenge

Desirable:

• Experience in a professional services or B2B environment (accountancy, legal or financial services)
• Familiarity with Adobe Creative Cloud (Adobe InDesign)
• Understanding of digital marketing, event coordination or referral marketing
• A marketing or business qualification (e.g., CIM certificate or equivalent) or a willingness to study towards something if desirable

About PM+M:

We are a vibrant, dynamic and award-winning firm of Chartered Accountants and business advisers, with offices in Blackburn and Bury and a hub in Burnley, covering East Lancashire, Greater Manchester and beyond. Our vision is to be the best North West firm of finance professionals and we want great people to join our team and help us do that.

We are proud of our inclusivity and diversity, encouraging people to be the best they can be and to be involved, no matter their level of experience or role.

We are a member of Praxity, the 7th largest global accountancy association and the largest association of independent firms. Being part of Praxity allows us to have strong international connections and a great source of secondment opportunities.

Joining the PM+M team will help take your career to the next level. You will be joining a values led organisation with a unique culture where you will be encouraged to take ownership of your own development and achieve your career goals.

We understand that we thrive when we help our clients succeed and that is our core purpose. We also understand that, to do that, our people need to succeed and be happy and fulfilled.

Everyone is different and has different hopes and dreams and different personal circumstances at different stages of their lives. Our task is to listen to you, understand what you want to achieve next and then work with you to help you get there. Our working practices are really flexible, based on high degrees of trust and empowerment and can flex to suit your circumstances and needs.