Senior Data Analyst

About the Role

We're looking for a commercially-minded Senior Data Analyst to drive strategic insights and influence high-impact business decisions. You'll combine deep analytical skills with a strong understanding of commercial drivers to help shape pricing, performance, marketing, and customer strategies. As a senior team member, you'll work cross-functionally with stakeholders across finance, marketing, product, and operations to connect data with business value.

Key Responsibilities

• Lead the design and delivery of dashboards, forecasting models, and ad hoc analysis to support key commercial initiatives.
• Translate business objectives into data questions, and insights into strategic recommendations.
• Use SQL, Power BI, and other visualisation tools to analyse large datasets from multiple sources.
• Monitor KPIs across sales, marketing, product, and customer performance, identifying trends and anomalies.
• Partner with commercial teams to support pricing decisions, customer segmentation, and revenue optimization.
• Own data storytelling for senior leadership, ensuring insights are aligned with commercial goals.
• Drive the automation of reporting processes, ensuring efficiency, scalability, and accuracy.
• Mentor junior analysts and contribute to best practices in data governance and analytics standards.

Required Skills & Experience

• 5+ years of experience in data analysis or business intelligence, with a commercial or strategy focus.
• Strong proficiency in SQL, Power BI and Excel.
• Create and manage ETL/ELT pipelines to integrate data from various sources using Power Automate.
• Demonstrated ability to influence business outcomes through data-led insights.
• Proven track record in analysing commercial performance, customer behaviour, and market dynamics.
• Experience working closely with cross-functional stakeholders including finance, product, and marketing teams.
• Exceptional data storytelling skills—able to present findings to non-technical audiences with clarity and impact.
• Understanding of financial metrics such as ROI, contribution margin, Profit and Loss statements
• High degree of commercial awareness and strategic thinking.

Desirable Qualifications

• Degree in Business, Economics, Data Science, or a related field.
• Experience in a high-growth or digital-first environment.
• Exposure to tools such as Google Analytics, CRM platforms, or cloud data platforms
• Familiarity with A/B testing and experimental design.
• Experience of Data Warehouse construction and development.

At GSF Car Parts, our mission is simple…  to not only be the go-to partner for garages, suppliers, and the public, but also the top employer of choice - offering exceptional opportunities and career growth.

GSF Car Parts is one of the UK's leading automotive parts distributors, supplying thousands of independent garages throughout the UK and Ireland with parts, tools, garage equipment and specialist training. Our branch network is bolstered by an all-star leadership team, all with proven track record of success to give our teams the tools, knowledge and resources they need to serve more customers better than ever before. The business also benefits from integrated IT systems, which include our new industry leading catalogue system, Mastercat and access to the Group's national garage programme, Servicesure.

With plans to invest, scale, and accelerate growth, GSF has the ability to be really different and enhance its market position as it embarks on a new era of expansion and innovation.

Adding 60 new branches to our 180-strong network demonstrates our commitment to shaking up the industry and leading our teams in the UK and Ireland to unprecedented success. And that's not all – we're gearing up to unveil a brand-new, world-class, national distribution centre spanning 500,000 square feet. With state-of-the-art technology at our fingertips, it will supercharge our logistics, ramp up service, and enable efficient sourcing from the global supply chain.

Now is the perfect moment to become a valued member of the industry's most esteemed current and emerging talent.

Join GSF Car Parts, your employer of choice, and let's supercharge your career together.