Marketing Executive

3 days ago

Pontypool NP BT, United Kingdom Affordable Leisure UK Ltd Full time

Job Overview

We are seeking a dynamic and results-driven Marketing Executive to join our team. The successful candidate will be responsible for developing and implementing marketing strategies to enhance brand visibility, generate leads, and support business growth. This role offers an excellent opportunity for a proactive individual with strong management, communication, and organisational skills to make a significant impact within our organisation. The ideal candidate will possess a solid understanding of digital marketing tools and techniques, including SEO, Google Ads, social media management, and analytics.

Responsibilities

  • Develop and execute comprehensive marketing plans aligned with company objectives.
  • Manage digital marketing campaigns across various platforms such as Google Ads, social media channels, and email marketing.
  • Conduct SEO optimisation to improve website ranking and visibility using tools like Google Analytics and WordPress.
  • Create engaging content including copywriting for websites, blogs, newsletters, and social media posts.
  • Oversee the management of social media accounts to increase engagement and brand awareness.
  • Analyse campaign performance data to measure effectiveness and optimise future strategies.
  • Coordinate with cross-functional teams on project management tasks to ensure timely delivery of marketing initiatives.
  • Utilise Adobe Photoshop for basic graphic design tasks to support marketing materials.
  • Monitor industry trends and competitors' activities to identify new opportunities for growth.
  • Lead B2B marketing efforts by developing targeted campaigns aimed at corporate clients.
  • Maintain organised records of campaigns, budgets, and project timelines using Microsoft Excel and PowerPoint.

Qualifications

  • Proven experience in marketing or related roles with a strong understanding of digital marketing tools such as Google Analytics, Google Ads, WordPress, and Adobe Photoshop.
  • Excellent communication skills in English, both written and verbal.
  • Strong organisational skills with the ability to manage multiple projects simultaneously under tight deadlines.
  • Proficiency in Microsoft Office Suite including Word, Excel, PowerPoint, and other relevant IT applications.
  • Demonstrated leadership qualities with the ability to manage teams or projects effectively.
  • Analytical mindset with good analysis skills to interpret data insights for strategic decision-making.
  • Knowledge of SEO best practices and experience in B2B marketing is highly desirable.
  • Ability to work independently as well as part of a team in a fast-paced environment. This position offers an exciting opportunity for a motivated individual eager to develop their career within a vibrant organisation dedicated to excellence in marketing practices.

Job Type: Full-time

Pay: From £14.50 per hour

Expected hours: 20 – 50 per week

Work Location: In person

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