Insight Analyst

2 weeks ago

London, Greater London, United Kingdom White Stuff Full time £45,000 - £60,000 per year

Who we are:
White Stuff was established in 1985 through a simple idea. This idea grew and now we have shops and concessions in the UK and internationally, selling women's and men's clothing as well as beautiful accessories and homeware. Our original prints (all designed in house), intricate details and considered design touches reflect our personality and make us subtly distinctive.

Our people are at the heart of our brand, constantly moving and driving us forward. We're sociable, talented and like minded and we're not hierarchical or political in how we do business. We encourage entrepreneurial ideas and accountability at all levels.

Primary objective of the job:
We are seeking a commercially astute Insight Analyst to join our customer insight team. This role is pivotal in transforming complex data into actionable insights that drive strategic decisions across the business. You'll work closely with stakeholders to uncover trends, optimise performance, and enhance customer experience through data-driven storytelling.

What you'll be doing:

  • Translate large and complex datasets into clear, actionable insights to support business decisions.
  • Use SQL to extract, manipulate and analyse data from various sources.
  • Leverage online reporting tools such as Google Analytics 4 (GA4) and Contentsquare to understand customer behaviour and digital performance.
  • Collaborate with cross-functional teams including trading, marketing and product to deliver insight-led recommendations.
  • Develop and maintain dashboards and reports to monitor KPIs and business performance.
  • Present findings to stakeholders in a clear and compelling manner, both visually and verbally.

What you'll need:

  • Proven experience in an insight or data analyst role, ideally within a retail environment.
  • Strong SQL skills for data extraction and analysis.
  • Proficiency in GA4, Contentsquare or similar digital analytics platforms.
  • Excellent Excel skills, including advanced functions and data manipulation.
  • Strong commercial awareness and understanding of retail metrics.
  • Strong attention to detail and problem-solving skills.
  • Ability to communicate complex data in a simple, impactful way.
  • A self-starter with the ability to work independently and manage multiple priorities.
  • Desirable:
  • Experience with data visualisation tools (e.g. Power BI, Looker).
  • Familiarity with customer segmentation and predictive modelling.
  • Knowledge of digital marketing and campaign analytics.

What we will offer you:
As a Insight Analyst at White Stuff you will be entitled to an array of great benefits, some of which include:

  • Hybrid working
  • Quarterly/Annual bonus opportunity
  • Up to 25 days holiday per annum, plus bank holidays
  • 2 extra (paid) days off per year to volunteer in the local community
  • 50% discount
  • Subsidised BUPA Dental Insurance
  • Healthcare cash plan and Life Assurance
  • Interest free season ticket loan
  • Pension Contribution

We are committed to creating an environment where we can all be proud to work and be ourselves. Part of this commitment is being an equal opportunity employer. All qualified applicants will be considered for employment without regard to race, colour, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, and age
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