Head of Marketing
1 week ago
Are you a marketer who sees marketing as a
revenue engine,
not just a creative outlet?
I'm working with a well loved family visitor attraction in East Yorkshire who are looking for a
strategic, data-driven marketing leader
to own their marketing strategy and drive measurable growth across all channels.
As Head of Marketing you will...
- Own the marketing strategy
across all channels and customer segments. - Lead integrated campaigns
from concept to delivery — with clear KPIs, ROI tracking, and continuous optimisation. - Manage and brief
their Digital Marketing Coordinator and agency partners to deliver impactful work. - Use data to drive decisions
— ensuring every pound of budget delivers measurable results. - Understand their audience avatars deeply
, tailoring messaging and campaigns to each.
The perfect Head of Marketing will be commercially minded, think in results, ROI and revenue. Data driven, confident using analytics to inform decisions and customer focussed, knowing how to turn insight into impact.
You will have experience in marketing in a senior strategic role with proven success delivering measurable growth through integrated campaigns. Strong budget management and ROI/ROAS optimisation experience, as well as a solid understanding of digital channels.
If you want to be part of a fun, creative, passionate team who want to deliver unforgettable experiences for their customers and make a real impact. Contact me today.
Salary up to £55k plus bonus
Must drive and have access to a car and be prepared to be predominantly on-site.
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