Senior Insights Analyst

End Date

Wednesday 12 November 2025

Salary Range

£59,850 - £66,500

We support flexible working – click here for more information on flexible working options

Flexible Working Options

Hybrid Working, Job Share

Job Description Summary

You'll use Python and statistical techniques to evolve our modelling capabilities, and play a key role in translating data into meaningful actions. We're looking for someone curious and commercially minded – ready to interpret, challenge, and embed the numbers into real-world decisions.

Job Description

JOB TITLE: Senior Insights Analyst - Credit Cards Acquisition Pricing

LOCATION(S): Chester or Manchester

HOURS: Full-time

WORKING PATTERN: Our work style is hybrid, which involves spending at least two days per week, or 40% of our time at an office hub mentioned above.

About the Role

We're looking for a technically skilled Insights Analyst to join our Credit Card Acquisition Pricing team. This is not a pure coding or data science role—you'll be involved in translating modelling outputs to help inform pricing strategies and drive customer acquisition, while working closely with our stakeholders to shape our strategy on acquiring new customers.

You'll use Python and statistical techniques to evolve our modelling capabilities, and play a key role in translating data into meaningful actions. We're looking for someone curious and commercially minded – ready to interpret, challenge, and embed the numbers into real-world decisions.

What you'll be doing

• Maintain and enhance pricing and behavioural models using Python

• Develop, fit, and interpret regression models to support acquisition strategy

• Act as a Python SME within the team—supporting knowledge transfer and improving modelling infrastructure

• Monitor customer behaviour post-acquisition to inform pricing and retention decisions

• Collaborate with our stakeholders across Product, Finance, and Credit Risk to translate insights into actionable pricing strategies

What you'll bring

• Strong Python experience (e.g., Pandas, NumPy), especially for regression modelling and data analysis

• Solid SQL skills for data extraction and manipulation

• Proven experience building and interpreting behavioural models

• Commercial awareness—able to connect model outputs to business strategy and customer outcomes

• Excellent communication skills—able to tell the story behind the data to non-technical audiences

• Comfortable in a hands-on role that blends technical work with business engagement

Nice to have

• Familiarity with version control tools (e.g., Git) for collaborative coding

• Experience with PowerBI or other data visualisation tools

• Understanding of the UK credit card market is an advantage

• Curiosity about market dynamics and customer behaviour

About working for us

Our ambition is to be the leading UK business for diversity, equity and inclusion supporting our customers, colleagues and communities, and we're committed to creating an environment in which everyone can thrive, learn and develop.

We were one of the first major organisations to set goals on diversity in senior roles, create a menopause health package, and a dedicated Working with Cancer Initiative.

We offer reasonable workplace adjustments for colleagues with disabilities, including flexibility in office attendance, location and working patterns. And, as a Disability Confident Leader, we guarantee interviews for a fair and proportionate number of applicants who meet the minimum criteria for the role with a disability, long-term health or neurodivergent condition through the Disability Confident Scheme.

We provide reasonable adjustments throughout the recruitment process to reduce or remove barriers. Just let us know what you need.

We also offer a wide-ranging benefits package, which includes:

• A generous pension contribution of up to 15%

• An annual performance-related bonus

• Share schemes including free shares

• Benefits you can adapt to your lifestyle, such as discounted shopping

• 30 days holiday, with bank holidays on top

• A range of wellbeing initiatives and generous parental leave policies

At Lloyds Banking Group, we're driven by a clear purpose; to help Britain prosper. Across the Group, our colleagues are focused on making a difference to customers, businesses and communities. With us you'll have a key role to play in shaping the financial services of the future, whilst the scale and reach of our Group means you'll have many opportunities to learn, grow and develop.

We keep your data safe. So, we'll only ever ask you to provide confidential or sensitive information once you have formally been invited along to an interview or accepted a verbal offer to join us which is when we run our background checks.  We'll always explain what we need and why, with any request coming from a trusted Lloyds Banking Group person. 

We're focused on creating a values-led culture and are committed to building a workforce which reflects the diversity of the customers and communities we serve. Together we're building a truly inclusive workplace where all of our colleagues have the opportunity to make a real difference.

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