UK Marketing Manager

6 days ago

South Darenth, Kent, United Kingdom Brigade Electronics (UK) Ltd Full time

Brigade Electronics is a trusted, multi-award-winning global market leader in vehicle safety systems for commercial vehicles and mobile machinery. Our cutting-edge solutions prevent collisions and save lives.

Reporting to UK MD as the UK Marketing Manager, you will play a critical role in driving pipeline growth, elevating brand visibility, and positioning Brigade as the go-to choice for commercial vehicles across fleet, construction, and other key sectors. You will lead a small marketing team and work closely with UK sales, product management, external agencies, and Group marketing to deliver campaigns and initiatives that generate measurable business impact.

Key Responsibilities

Strategic Marketing & Planning

  • Lead the UK marketing team to develop and execute a B2B marketing strategy aligned with business objectives, sales targets, regulations, and industry trends.
  • Own the UK marketing plan and budget, ensuring activity is data-driven and ROI-focused.
  • Position Brigade as a thought leader through targeted campaigns and content.

Campaign Management

  • Plan and run multi-channel lead generation campaigns including events, paid media, SEO, CRM, and traditional advertising.
  • Collaborate with sales to develop account-based marketing programmes for high-value prospects.
  • Track and optimise campaign performance to maximise pipeline contribution.

Content & Brand

  • Work with Group marketing to create thought leadership assets, including whitepapers, case studies, videos, and sales enablement tools.
  • Translate complex product propositions into clear, benefits-led messaging.
  • Ensure all marketing materials align with brand tone, regulatory standards, and market positioning.

Events & Partnerships

  • Plan and deliver industry events and exhibitions to generate qualified leads and strengthen Brigade's brand presence.
  • Manage relationships with key partners, the press, and industry bodies.
  • Develop incentive programmes in partnership with sales to drive UK business growth.

About You

Essential

  • Experienced in B2B marketing, ideally within automotive safety, telematics, logistics, or construction sectors.
  • Proven track record in lead generation, pipeline acceleration, and campaign optimisation.
  • Experience in PR, event planning, and execution.
  • Strong knowledge of digital marketing including SEO, PPC, and display advertising.
  • Understanding of traditional advertising including print, OOH, and radio.
  • Skilled with marketing platforms such as Google Analytics, LinkedIn Campaign Manager, and Meltwater.
  • Strategic thinker with hands-on execution skills.
  • Exceptional written and verbal communication skills.
  • Comfortable influencing stakeholders across functions.

Desirable

  • Experience in fleet management or vehicle telematics.
  • Familiarity with UK transport regulations, logistics trends, and connected vehicle technology.
  • Experience in managing a team.
  • CIM or equivalent marketing qualification preferred

Why Brigade?

Join a company whose technology saves lives and helps make roads safer for everyone. At Brigade, our culture is defined by ACTION — we are Aspirational, Customer Centric, One Team, Innovative, and we Own It, Now. Join a team where creativity, collaboration, and innovation drive real-world impact.

Benefits

  • Competitive salary + up to 10% bonus
  • Excellent growth & development opportunities
  • Fitness Membership – up to £60/month
  • Private Medical Health via Benenden Health + Virtual Medical Care ()
  • Employee Assistance Program (EAP) & wellbeing support
  • Pension – up to 5% matched
  • Eyecare & Glasses Vouchers
  • 4x Death in Service cover
  • Corporate Charity Day Off
  • Annual Flu Jab Voucher
  • 25 days holiday, increasing with service

If you meet the above requirements and are ready to take on a new challenge, click apply – or you can register your details and submit your CV to -

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