Digital Online Sales

Digital Online Sales & Customer Success Specialist (Renault, Dacia & Alpine)

Job Title: Digital Online Sales & Customer Success Specialist – Renault, Dacia & Alpine
Location: Colchester / Ipswich Based  (Some Hybrid considered)
Salary: Competitive base + performance bonus
Hours: Full-time

About Us
John Banks Group is a trusted, family-owned dealership network representing Renault, Dacia, Alpine, and other leading brands across East Anglia. We're expanding our Digital Sales and Customer Success team within the Marketing Division to enhance our online customer journey and ensure every enquiry receives a professional, prompt, and personal response.

The Role
As a Digital Online Sales & Customer Success Specialist, you'll be part of the Marketing Division, working to increase customer contact, improve lead conversion accuracy, and drive enquiry-to-test-drive performance. You'll manage online leads from first contact to qualified appointment, issue quotes and valuations, and collaborate closely with the on-site sales teams through Microsoft 365 platforms.

Key Responsibilities

• Respond to and manage all digital enquiries across Renault, Dacia & Alpine brands.
• Qualify leads, send quotes, guideline valuations, and confirm test drives.
• Record all contact accurately within the Pinnacle CRM/DMS system.
• Work collaboratively with showroom sales teams, following up on personalised video introductions and test drive requests during negotiation periods.
• Maintain professional and consistent communication with customers and colleagues using Office 365 (Teams, Outlook, SharePoint).
• Deliver a transparent and engaging experience from enquiry to order take.
• Support customer satisfaction post-sale, ensuring long-term retention.

About You

• Strong CRM and data management skills (Pinnacle preferred).
• Excellent communication and organisational abilities.
• Accurate typing and keyboard skills are essential.
• Ability to work across multiple digital platforms and manage several enquiries simultaneously.
• Confident using Microsoft Office 365 and online communication tools.
• Experience in automotive, digital sales, or customer success advantageous.

Ideal Candidate

• Proven sales experience in a retail or automotive setting
• Passion for the motor industry and providing excellent customer service
• Confident communicator across all platforms face-to-face, email, chat, and phone
• Strong negotiation, organisational, and time management skills
• Able to build rapport with a wide range of customers
• IT literate and confident learning dealership systems
• Full UK driving licence required
• Local to Colchester, Ipswich or Bury St Edmunds 

What We Offer

• Competitive salary structure with performance-based bonus
• Cycle to Work Scheme
• Auto-Enrolment Pension
• Death in Service Benefit
• Salary Sacrifice
• Staff Discounts on vehicles, servicing, and parts
• Discount Healthcare Options
• PPE Supplied
• Ongoing Training & Development Opportunities
• Access to Financial Support & Advice
• Optional Company Rental Vehicle
• Supportive, inclusive team environment

Equality & Inclusion

John Banks Group is an equal opportunities employer. We welcome applications from all suitably qualified candidates, regardless of age, disability, gender, race, religion, belief, or sexual orientation.

How to Apply

If you're a motivated, customer-focused individual with a passion for automotive sales, wed love to hear from you.

Please send your CV and a cover letter detailing why you're the right fit for this role to our recruitment team: [email protected]

Only shortlisted candidates will be contacted for interview.
Thank you for considering a career with John Banks Group.