Sales Director

6 days ago


Birmingham, Birmingham, United Kingdom Stirling Warrington Full time £90,000 - £120,000 per year

Sales Director

UK National Role

£90,000-120,000 plus bonus and car

My client, a leading organisation in the building materials sector, is seeking a visionary and accountable Sales Director to lead the commercial strategy. This is a transformative leadership opportunity for an experienced sales professional to architect and execute a progressive, data-driven sales strategy, while building and empowering a high-performing team.

The successful candidate will be responsible for ensuring the strategy is clearly understood and embraced across the sales organisation, with individual and team contributions aligned to both departmental and wider business objectives. This role demands a strategic thinker with deep market knowledge, technical expertise, and a passion for driving sustainable growth.

Main Duties and Responsibilities


• Strategic Planning: Develop and implement national sales strategies, plans, and tactics to achieve overall sales goals.


• Team Leadership: Manage and support sales managers and internal sales teams, providing coaching and guidance to improve performance.


• Sales Targets & Performance: Set and monitor sales targets, key performance indicators (KPIs), and forecasts to track progress and drive revenue.


• Customer Relationships: Build and maintain strong, long-term relationships with key customers, negotiating and closing complex deals to foster profitability.


• Market Analysis: Research and identify new market opportunities, analyse market trends, and monitor competitive offerings to stay ahead.


• Cross-functional Collaboration: Work with marketing, product development, and other departments to ensure brand consistency and effective product promotion.


• Recruitment & Training: Lead the recruitment, hiring, and training of new sales staff to build a high-performing team.

To apply for this Sales Director role you will need to be able to say yes to following:

  • Significant experience in the building materials sector
  • Contacts and knowledge of the buying groups
  • Experience in increasing sales from cross selling products
  • Leading and developing a high functioning sales team
  • Proven track record of establishing a backsell model with merchants, contractors and house builders
  • A hunter mentality that leads their team from the front.

For an informal chat call Natalie on


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