Field Marketing Manager

About UsAt Medius, we believe managing finance should be about strategy, not stress. That same mindset shapes not only the solutions we build, but also the culture we create for our people. We remove complexity, embrace innovation, and give our teams the freedom to focus on what truly matters — whether that's transforming the future of finance with AI or finding balance to go home on time.Founded in Sweden in 2001, Medius has grown from a local startup into a global leader in cloud-based spend management solutions. Today, thousands of organizations worldwide trust us to simplify accounts payable and spend management processes. Our journey has been driven by continuous innovation, a passion for technology, and above all — the people who make it happen.We're more than a software company. We're a team of problem-solvers, innovators and collaborators working together to reinvent the category of accounts payable. Our solutions use Artificial Intelligence to eliminate manual work, bring clarity, confidence, and control, and empower finance teams of the future.At Medius,our values guide how we work and grow together:Connect – We believe in the power of people—individually and collectively—and our success depends on understanding and respecting each other. We appreciate that 'empowering finance teams of the future' is an exciting endeavor, and we share it with everyone around us.Question – We enjoy the challenge of our work and the thrill of collaboration. We are not afraid to question ourselves and each other because we believe diverse perspectives can lead to better outcomes and that there is great power in resolution.Own – We are thorough, thoughtful, and decisive. We anticipate what's next, what a customer might need, and then we deliver. That's how we get things done. And that's how we remain a leader. Customers trust us to do our job so that they can focus on what they do best.At Medius, you'll join a diverse, global community where curiosity is celebrated, ideas matter, and innovation never stops. If you're passionate about technology, eager to make an impact, and ready to grow alongside a team that lives its values, Medius is where you can do your best work — your impact is global.Lear more at Job OverviewWe are seeking a Field Marketing Manager to join our team to support UKI (United Kingdom and Ireland territories) and join the global marketing team. The Field Marketing Manager will be responsible for campaign and programs planning, execution and performance monitoring, and delivering 1:1 ROI for all new business marketing activities in UKI. The role requires a broad range of marketing management skills to be successful including demand generation, digital marketing, communications (written, verbal), customer lifecycle marketing and understanding the entire buyer's journey. You will work cross-functionally with the local commercial (sales) team in the territory and will collaborate with your counterparts in field marketing roles in EMEA, North America, and the global central marketing teams in shared services including digital marketing and marketing operations.The right candidate will have a background in B2B cloud solutions – ideally with a background in AP Automation or Spend Management, is an efficient multitasker and a great team player and can work well in a challenging, fast-paced environment. The position reports to the CMO and is part of the Medius global marketing team.Responsibilities And DutiesDevelop, execute, and manage net new acquisition demand generation campaigns and programs working in concert with the centrally managed programs from the global demand center.Attend trade shows, conferences and other events to interact with potential customers and partners, gain industry insights, drive thought leadership. Use these events as opportunities to drive demand and awareness of Medius.Manage aftermarket cross sell demand genera>on campaigns and programs working in concert with the centrally managed programs from the global demand center and working in partnership with the Account Management team.Support collaboration among regional, BDR and sales teams to create pipeline and improve pipeline conversion rates for new prospects.Develop, execute, manage, and optimize digital and offline programs that drive revenue growthacross all channels including events, ABX programs, webinars, content syndication, and paid social channels along the entire buyer's journey.PPC is managed by the digital team, the field marketing manager should work closely with the digital team to optimize PPC performance in the UKI territory with weekly digital lead reviews.Ensure consistent messaging and brand identify across all channels.Manage budget and allocate resources to ensure campaigns are successful and cost-effectiveTrack analytical campaign performance and reporting to measure and report on the results andROI of all campaigns, effectively communicating to stakeholders in the business.Develop, execute, and manage account-based programs against the TAL (Target Account List) and Territory account lists and coordinate with internal sales and BDR teams and external agencies, if applicable.Develop a strong understanding of our target personas to create topical content and campaigns that speak to customers' challenges, needs, and concerns.Utilize intent tools such as 6Sense and qualified to build, execute and optimize account-based engagement, demand generation and brand awareness programs.Manage and support interlock activities with all key stakeholder teams globally.QualificationsB.A. or B.S. in marketing, marketing communications, advertising, business or related degree.7+ years marketing, marketing communications, advertising or related experience; SaaS experience a plus.Experience developing and executing successful marketing plans to drive demand.Experience working in international marketing is highly desirable.Love analyzing information, determining a path forward and implementing impactful initiatives to improve business.Experience with CRM ), marketing automation (Marketo/Eloqua), analytics and business insight tools (Domo/PowerBI/Tableau).Previous experience with Accounts Payable automation, electronic payments, source to contract (S2C) and procurement so\ware solutions (sourcing, contract management, supplier information management, procurement), and expense management solutions preferred.Passion for designing and executing multi-channel digital demand generation programs, performance testing and optimization.