Customer Business Manager

Application Deadline:
5 December 2025

Department:
Commercial Execution

Location:
Andover

Description
Great People Work Here
In Twinings UK&I we've come a long way since Twinings began in 1706, and we're excited that we are now a leading brand in both hot and cold Wellbeing drinks, empowering millions of consumers to get the most out of life. We've created an organisation designed to be in flow, where everyone has a pivotal role to play, and an experience that enables you to get the most out of life at Twinings and thrive.

Ecommerce is a key driver of channel growth and innovation; the Ecommerce Customer Business Manager will play a pivotal role in delivering our ambitious vision and accelerating well-being category expansion. You'll create real impact by driving breakthrough growth and brand visibility across Amazon and quick-commerce, shaping strategies that win in a fast-moving, competitive landscape.

You'll win in this role by bringing a blend of commercial acumen, technical know-how (in particular around the intricacies of Amazon), creativity and curiosity - to deliver Increased visibility and recognition of Twinings as a well being drinks brand, sales, profit and share growth.

Key Responsibilities

• Amazon Account Ownership:
  Manage all aspects of the Amazon relationship (Vendor Central/Seller Central), including negotiations, terms, and promo planning.
• Growth Strategy:
  Develop and execute strategies to increase sales, share of voice, and profitability on Amazon.
• Advertising & Content Optimization:
  Manage Agency partner to deliver Amazon Advertising campaigns (Sponsored Products, DSP) and ensure best-in-class product content and SEO.
• Forecasting & P&L Management:
  Own revenue and margin targets; deliver accurate forecasts and manage trade spend effectively.
• Cross-Functional Collaboration:
  Work closely with marketing, supply chain, finance, and product teams to ensure seamless execution.
• Data Analysis & Insights:
  Use analytics tools to monitor performance, identify trends, and optimize strategies.
• Compliance & Operational Excellence
  : Ensure adherence to Amazon policies and resolve operational issues promptly.

Skills, Knowledge and Expertise
We're looking for a strategic thinker with hands-on execution capability, bringing together the appetite to not only 'dream it', but also demonstrate high accountability in 'owning it' and taking a sleeves up, hands on approach. Your entrepreneurial mindset and results-driven approach tap into our third value, you strive for greatness in all that you do, and 'win it.'

• Amazon Expertise:
  Minimum 2 years managing Amazon accounts (Vendor Central or Seller Central).
• E-Commerce Knowledge:
  Strong understanding of digital marketing, SEO, and marketplace dynamics.
• Commercial Acumen:
  Proven ability to manage P&L, negotiate trade terms, and deliver profitable growth.
• Analytical Skills:
  Proficiency in data analysis and reporting tools (Excel, BI dashboards, Helium 10, etc.).
• Leadership & Influence:
  Ability to lead projects and influence stakeholders across functions.
• Adaptability:
  Thrives in fast-paced, evolving environments.

Benefits

• Yearly bonus based on personal contribution and financial performance
• Flexible working options
• 25 days holiday plus 8 bank holidays and the option to buy and sell holidays
• Onsite Gym and Wellbeing Centre
• Perkbox – employee discount scheme with discounts online, in high street stores, cinema, holidays, restaurants and many more
• Pension scheme with your contributions matched for up to 10% of your salary
• Cycle to work scheme
• SimplyHealth Cash plan
• Onsite Staff shop and online staff discounts
• Bupa Private Medical Insurance
• Competitive Car Allowance
• Electric Car Scheme
• Access to LinkedIn Learning
• Access to ABF Networking, connect, collaborate, and grow across the ABF Group.
• Four week Digital Nomad
• Opportunity for a variety of marketing leading development opportunities
• 2 recharge days a year to pause and get back on top and thriving
• Birthday day off
• Inspiring connection events in line with our exciting wellbeing vision