Paid Social Lead
7 days ago
About The Company:
A fast-scaling eCom/DTC brand at the intersection of personalised health and curated wellbeing, this is one of the UK's most ambitious players in the wellness space.
Built on a strict curation model, the company only stocks the most effective products across supplements, nutrition, and lifestyle, never the clutter of mass-market retail.
This role offers a chance to help build a category-defining brand backed by investors behind Soho House, Alo Yoga, and Cult Beauty.
You'll be joining an intense, high-performance culture with strong strategic focus and world-class talent, where the founders are laser-focused on creating a global $100B wellness company.
With rapid expansion into the US and Europe underway, it's an ideal environment for someone who thrives under ownership, scale, and speed.
Key Responsibilities:
- Develop and implement end-to-end paid social strategy across key platforms
- Own and execute media buying, including frequent creative and non-creative testing
- Lead creative briefing and manage paid social creatives, designers, and copywriters
- Collaborate cross-functionally with Creative, UGC, Data, and Design teams
- Analyse performance using attribution tools and optimise based on data-driven insights
Essential Experience:
- 4+ years in a paid social performance marketing role, ideally in DTC or high-growth eCom
- Deep hands-on experience with Meta Ads Manager; TikTok Ads Manager proficiency preferred
- Strong creative instincts; proven ability to ideate and brief high-performing assets
- Experience managing at least one junior exec or direct report
- Demonstrable success scaling paid social accounts with £100k+ monthly ad spend
Salary: £50,000 – £75,000
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