Head of Sales and Marketing – The Yacht Club, Southampton

Post ID: TYC25/2612

Marina Developments Ltd (MDL Marinas) is the UK's leading marina operator. We are looking for a passionate and customer-focused individual to join our team as the Head of Sales and Marketing, based at The Yacht Club in Southampton. This is an exciting opportunity to play a key role in supporting our customers and driving the success of our marinas.

The role will include but not limited to:

• Group sales, sales strategy, product development, customer loyalty schemes, CRM and marketing. This includes group annual berthing sales performance and targeting new annual berth holders from our competitors.
• Management of enquiry generation, management and sales conversion.
• Leading the marketing team and the Marina Managers in sales matters as they have ultimate responsibility for marina berth sales.
• Providing the Executive team and the Board with meaningful sales performance KPI's by marina and by product.
• Driving the commercial property sales process and actively pursuing new high value tenants to our business.
• Monitoring weekly sales performance, reviewing performance on a granular basis and making changes that create positive net sales growth as a result.
• Working with the Managing Director and other department heads on business development areas such as MDL Holiday Parks and UK management contracts.
• Development and presentation to the MDL Board of a long-term sales strategy for the business, encompassing core revenue (annual berthing, marina services, rental income) and other income streams and with a specific reference to the competitive environment.
• You will review competitor pricing and make recommendations to the MDL Board on pricing strategy during the budgeting process and as and when required.

The key requirements for this role are but not limited to:

• Sales – You are responsible and accountable for core group sales performance within the areas that you can influence. You are responsible (alongside the Operations Director) for the marina's adherence to the established sales process and the accuracy of Key Performance data.
• Marketing – You are responsible and accountable for all of MDL's marketing and PR activities and marketing budgets.
• Customer Service – You will place all our customers at the centre of all our business practices ensuring you and your team provide outstanding customer care at all points of contact.
• Brand – To operate in accordance with MDL's Brand Pillars (Innovation, Pride and Experience) and principles (Warm and Friendly, Safe and Secure, Prompt and Efficient, Clean and Tidy).
• Competition – Monitor direct competitor performance and strategy and incorporate responses within the overall MDL sales and marketing strategy.
• Health & Safety and Environmental Compliance - To ensure all duties are carried out in accordance with the Company Health & Safety Policy and that all Risk Assessments, method statements and operating procedures are understood and adhered to.
• QMS - Deliver sales and operational process and systems in accordance with the quality management systems as laid down Marina Regulations and company procedures and policies are adhered to always.
• Direct Reports/Team – All dealings with team members are carried out professionally, politely, and respectfully.
• Project Management – To deliver projects and objectives professionally and on time always considering the impact of your decisions on the business commercially, operations and the brand.
• Administration – To accurately and diligently manage the administration associated with your role.

There is also full on-job training leading to industry-recognised qualifications. MDL Marinas are an equal-opportunities employer. For information on how we will handle your application, you can view the Company's full privacy notice on our website via this link.

Closing Date: Thursday 18th December 2025.