Brand Manager

10 hours ago

St Helens, St. Helens, United Kingdom Advocate Group Full time

Are you a commercially minded brand manager ready to take ownership of iconic FMCG drinks brands and drive their growth across multiple channels?

The Advocate Group are proud to be partnering with a fast-growth FMCG business with a strong presence across retail, e-commerce, and out-of-home channels. Their exciting portfolio includes household-name brands and exclusive partnerships across the drinks category, offering a dynamic environment where a Brand Manager can make a real impact.

The Role:

  • Manage brand relationships, including licensing partners, ensuring alignment and approval from brand owners where required.
  • Execute brand strategies to drive growth, visibility, and consumer engagement across retail, e-commerce, and out-of-home channels.
  • Collaborate closely with sales, marketing, and external partners to develop partnerships and activations that deliver commercial results.
  • Support the creation of marketing and digital materials, ensuring consistency with brand guidelines.
  • Monitor brand performance, using insights to inform strategy and recommendations.

About You:

  • Proven experience in brand management, ideally within drinks or wider FMCG.
  • Strong commercial focus, with experience managing brands or licensing relationships.
  • Hands-on and proactive, able to operate in an agile, fast-paced environment.
  • Excellent communication skills, able to influence internal and external stakeholders.
  • Passion for consumer behavior and translating insights into actionable brand strategies.

If the role and responsibilities sound like a good fit for you, then I'd love to speak to you

Find out more about our available opportunities or how we can help you further your career – contact us today.

Please get in touch with Emma or click "Apply Now" to be considered for this vacancy.

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The Advocate Group is a leading recruitment partner, based in the UK, to the FMCG and consumer product sectors. We are an equal opportunities employer and welcome applications from all suitably qualified persons regardless of their race, sex, disability, religion/belief, sexual orientation, or age. By applying for this role, you are agreeing to our Privacy Policy, which can be found on our website. Please note that The Advocate Group is acting as an employment agency in relation to this vacancy

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