Content Manager
1 week ago
At Raft, you'll have the chance to shape the story of an industry that literally keeps the world moving. We're using cutting-edge AI to transform global logistics, and we're looking for a Content Manager who's excited to define how we show up in the market, influence our voice, and drive how the world sees Raft - today and into the future.
This is your opportunity to make a real impact in a fast-growing, product-led company, backed by some of the most visionary investors in tech: Eight Roads (Alibaba, Spendesk, Toast), Bessemer Venture Partners (LinkedIn, Twilio, Shopify), Episode 1 (Zoopla, Betfair, Shazam), and Dynamo Ventures (Sennder, Stord, Gatik). Together, we're building the future of logistics—and your work will be at the heart of it.
Day-to-day you will:
- Be the primary driver for AI-powered content creation, using best-in-class generative AI tools to ideate, draft, and efficiently scale high-quality content across all channels.
- Develop and test new content formats and strategies for our AI solutions, ensuring our messaging clearly articulates the value of Raft's technology to our target audience.
- Collaborate closely with Product, Sales, and Customer Success to translate complex AI/ML features into compelling, customer-focused narratives and collateral (e.g., case studies, product pages, technical blogs).
- Take ownership of key content pillars and campaigns, managing the execution timeline and ensuring brand consistency from concept to final publish.
- Support media and press relationships by providing well-researched, data-driven content and talking points to amplify Raft's voice in the industry.
- Analyze content performance data to draw insights, test growth hypotheses, and continuously refine the content strategy for better demand generation.
We're specifically looking for someone who has:
- Expertise in Generative AI for Marketing. Have proven, hands-on experience leveraging modern generative AI tools (e.g., large language models, image generators) to significantly increase content production quality, speed, and scale
- 3-6 Years of B2B SaaS Content Marketing, with progressive experience demonstrating a strong understanding of the content marketing lifecycle, demand generation, and content performance analysis in a B2B SaaS environment (AI/Deep Tech preferred)
- Exceptional Technical Translation Skills and the ability to quickly grasp complex technical concepts, especially related to AI, Machine Learning, or logistics technology, and translate them into clear, engaging, and credible content for various business audiences
- Creative storyteller and clear communicator with a portfolio of high-impact content that drove measurable business results
- A collaborative mindset and a history of successfully working with product managers, sales teams, and external agencies to deliver joint goals
- Industry curious—ideally with exposure to supply chain, shipping, or logistics, and the ability to turn complex topics into compelling narratives
Apply because you want to...
- Have the opportunity to work in a global market and compete with best in class companies who are on the front line of AI and Engineering developments
- Work in a modern Product-led company where your contributions are valued and have real-world impact
- Get exposure to working with stakeholders on a global level across different industries
- Work in a tech, fast-paced and challenging environment that provides opportunities for professional and personal growth
- Work in a diverse and multicultural environment
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