Regional Manager for Field Sales team

Location: London (Field-Based Across the UK)

At SumUp, we're on a mission to help small businesses thrive. Operating in 35+ countries, we empower millions of merchants with simple, affordable, and innovative payment solutions — from card readers and POS systems to business accounts and online stores.

Now, we're scaling our Field Sales organisation in the UK, and we're looking for a strategic and hands-on Regional Sales Manager to build, lead, and grow high-performing teams across the country.

If you're an entrepreneurial sales leader who knows the POS and payments ecosystem inside out — and you love leading from the field as much as from the strategy table — this could be your next big move.

Lead and inspire:

Manage a team of 3–5 Territory Managers, each overseeing their own sales force of Field Sales Consultants (FSAs and freelancers).

Build from the ground up:

Drive recruitment, onboarding, and continuous development of field-sales talent across multiple regions.

Strategise and scale:

Design and implement go-to-market plans, route-to-market structures, territory heat-maps, and segmentation strategies.

Lead from the field:

Work side-by-side with your team on merchant visits — coach live, refine pitches on the spot, and model best practices.

Drive performance:

Own KPIs, dashboards, and commission structures, using data tools such as Salesforce and Tableau to optimise outcomes.

Collaborate cross-functionally:

Partner with People, Enablement, Marketing, and Product teams to ensure strong alignment and a unified go-to-market approach.

Be the UK expert:

Provide deep insights into the UK SME and POS landscape, competitors, and market trends.

Shape the future:

Act as a strategic driver under the Head of Sales UK — influencing long-term field strategy, headcount planning, and scalable team structures.

• Has 7+ years of experience leading Field Sales teams, including Territory Managers and front-line representatives
• Brings strong industry experience from POS, merchant services, fintech, telecom, or other competitive field-sales environments
• Has a proven track record of building and managing territory-based operations (routes, segmentation, door-to-door, channel partners)
• Is equally strong in strategy and field execution, comfortable selling on the ground with the team
• Is an excellent communicator, coach, and motivator — able to empower both full-time and freelance sales teams
• Uses data confidently to drive decisions and performance improvements
• Thrives in fast-paced, entrepreneurial environments with high autonomy
• Speaks fluent English

Nice to have:

• Experience leading freelance or commission-based field teams
• Start-up, scale-up, or founder experience (showing the ability to build from scratch)
• Familiarity with the UK SME landscape and POS competitors
• Strong knowledge of CRM/sales tools (Salesforce), dashboards (Tableau), and territory mapping tools

• A high-impact leadership role in a fast-scaling, international fintech
• Competitive base salary + performance-based commission structure
• Pension: Auto-enrolment; you contribute 5%, SumUp contributes 7% (capped at qualifying earnings)
• Health Insurance: via Vitality
• Life Assurance: 2× base salary (MetLife)
• Gym Reimbursement: Up to £40/month
• VSOP (Virtual Stock Option Plan)
• Learning & Development budget: €2,000 per year
• 30-day sabbatical after 3 years
• Field-based flexibility with full UK travel
• A collaborative, purpose-driven environment shaping the future of small business commerce

If you're excited to build a high-performing field-sales engine, lead exceptional teams, and shape the future of POS and payments in the UK, we'd love to hear from you.

Let's grow together

Job Application Tip

We recognise that candidates feel they need to meet 100% of the job criteria in order to apply for a job. Please note that this is only a guide. If you don't tick every box, it's ok too because it means you have room to learn and develop your career at SumUp.