Digital Operations Business Director
2 weeks ago
Company Description
We are the ROI agency, a position we have proudly held true to since 2005. Our more than 6,000 specialists across 95 markets offer unparalleled capabilities in Media, Data, Technology, Commerce and Content. We put effectiveness at the heart of our work to solve complex challenges, drive successful business outcomes, and grow our clients' businesses.
Over the years, we have evolved our definition of ROI, as it has changed with the ever- complicated communications landscape. ROI is no longer simply about the most efficient planning, buying and reporting of media.
Yes, ROI is about delivering Return on Investment; but it's also about going beyond to deliver a
Return on Imagination and more integrated experiences that inspire Growth. Top-line growth
for our clients' businesses, growth for our people and growth for our culture.
Powered by our best-in-class proprietary tools and data, our work spans the full spectrum of media communications, from analytics, data and technology to performance marketing, content and superior trading.
This breadth means we deliver Insight that lies at the intersection of consumer, category, and brand, attributing every budget to stronger business outcomes.
It means we deliver more creative media solutions that bring together best-in-class strategy, planning and the power of Publicis Groupe to ensure distinct and more personal brand experiences for our clients.
It means we adopt new data analytics and value optimisation techniques while building
relationships with some of the world's most exciting start-ups. We leverage over 30 years of media planning expertise to go beyond traditional media solutions and deliver a Return on Investment that is both forward-thinking and accountable to our clients.
At Zenith, we ultimately seek out a more meaningful kind of ROI. Our unique way of thinking inspires growth for some of the world's leading brands, including Coty, Electrolux, Essity, Lactalis, Luxottica, Nestlé, Nomad Foods, Reckitt, TikTok and Verizon.
Overview
ABOUT THE TEAM / DEPARTMENT....
- The Digital Operations Business Director will work in our Digital Operations team responsible for all Zenith International clients based in London, but spanning digital activation across global markets
- The Digital Operations team are responsible for new client Transition & Onboarding, the creation and deployment of Digital Operating Model & Ways of Working, Operational Excellence of our existing clients' operations, and Finance Operations
- Given the unique remit of the Digital Operations team, the candidate will have the opportunity to work on a project basis across all our clients, driving excellence and standarisation across digital operations
- The Digital Operations team are a collection of digital specialists, utilising their prior expertise in digital activation, technology, digital strategy and planning to bring standardisation and excellence across the agency and its clients
About The Role....
- Develop and own digital operations roadmap to drive digital excellence throughout the agency
- Develop and update a per account digital operations scorecard and architecture map, drive standardization across the agency where feasible
- Support the creation of digital hub and operations resource needs for new and existing clients
- Build the business case for new technology, process, or talent to improve digital operations
- Identify time-consuming manual processes, and develop proof of concepts for automation and AI workstreams, collaborate with Publicis Media where relevant
- Lead the creation and deployment of Digital Operation Models across biddable digital hubs and local market activations
- Lead the creation and deployment of Digital Ways of Working, including responsibilities throughout the Publicis network and clients
- Lead the review, recommendations, and support in the deployment of workstreams to improve Operational Excellence on existing agency clients, working closely with client and digital teams dedicated to the respective account
- Collaborate with senior agency leaders including global client teams, digital leaders on respective accounts, and digital channel heads
- Collaborate with your peers in the digital operations team to identify, plan, and deployment improvements in digital operation across the agency
Responsibilities
ABOUT THE WORK....
Work
- Lead the identification and deployment of solutions to client specific, or whole agency, improvements in digital operations across activation, campaign management
- Lead the development and deployment of Digital Operation Models across new and existing clients, be the senior digital and operations point of contact during transitioning new clients
- Lead the development and deployment of Digital Ways of Working across new and existing clients, collaborate with the global agency network to drive standardized WoW across local and central (Zenith International) agency teams
- Collaborate with your BD peers to support across Transitions & Onboardings of new clients, and digital specific inputs into Financial Operations
- Support Head of Digital Operations to deliver digital operational excellence across new and existing clients
- Lead day-to-day output of your direct team
Clients
- Build strong, trusted relationships with key, senior-clients when working on client-facing projects
- Deliver and set example of immaculate digital operational excellence
Team
- Manage a team of 1 director and 2+ manager/execs
- Lead by example, to help direct reports to be their best
- Set clear progression plans for your team
- Work effectively with Head of and 2 digital operations BDs' to support agency goals
- Lead positive relationships with partner agencies and suppliers
Agency
- Share and showcase team's best work across dept and agency
- Build strong and effective relationships with all Publicis Media practices
- Identify and deploy relevant Publicis Media tech, tools, and operational processes across the agency
- Build strong relationships with your peers, sharing knowledge and experience
- Be the go-to digital operations expert across the agency
Qualifications
WHAT YOU NEED TO SUCCEED....
- Experience across digital activation, digital strategy and planning, digital operations, client agency model and ways of working
- Experience in designing or working within regional or global biddable activation hubs
- Experience in reviewing, designing, and deployment improved digital operations which directly improve the efficiency and effectiveness of digital activation
Additional Information
Zenith International
has fantastic benefits on offer to all of our employees. In addition to the classics, Pension, Life Assurance, Private Medical and Income Protection Plans, we also offer:
- WORK YOUR WORLD opportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.
- REFLECTION DAYS - Two additional days of paid leave to step away from your usual day-to-day work and create time to focus on your well-being and self-care.
- BENEFITS 24/7 helpline to support you on a personal and professional level. Access to remote GPs, mental health support and CBT. Wellbeing content and lifestyle coaching.
- FAMILY FRIENDLY POLICIES We provide 26 weeks of full pay for the following family milestones: Maternity. Adoption, Surrogacy and Shared Parental Leave.
- FLEXIBLE WORKING, BANK HOLIDAY SWAP & BIRTHDAY DAY OFF You are entitled to an additional day off for your birthday, from your first day of employment.
- GREAT LOCAL DISCOUNTS This includes membership discounts with Soho Friends, local restaurants and retailers in Westfield White City and Television Centre.
Full details of our benefits will be shared when you join us
Publicis Groupe operates a hybrid working pattern with full time employees being office-based three days during the working week.
We are supportive of all candidates and are committed to providing a fair assessment process. If you have any circumstances (such as neurodiversity, physical or mental impairments or a medical condition) that may affect your assessment, please inform your Talent Acquisition Partner. We will discuss possible adjustments to ensure fairness. Rest assured, disclosing this information will not impact your treatment in our process.
Please make sure you check out the Publicis Career Page which showcases our Inclusive Benefits and our EAG's (Employee Action Groups).
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