Marketing Project Manager

1 week ago

London, Greater London, United Kingdom GTR (Govia Thameslink Railway) Full time £40,000 - £60,000 per year

Great opportunity to join GTR as the Marketing Project Manager based at Monument Place, near London Bridge (12 month FTC)

This is a 12-month Fixed Term Contract role designed to support the growing delivery demands of GTR's Brand & Content function. With increased investment in the customer experience across our station network and an ambitious calendar of brand activations, this role will lead projects that bring our brands to life across our physical network, ensuring brand consistency and impact across in-station, outdoor and, at times, internal environments, not just digital channels.

The Marketing Project Manager will represent the Brand & Content team in strategic cross-functional programmes focused on elevating the customer journey within our physical network. They will manage the end-to-end delivery of projects that improve how our brand shows up in-station, ensuring coherence with our wider strategy. In parallel, they will also lead the creation and rollout of GTR's internal brand guidelines, a major milestone in aligning our internal communications with our external brand positioning.

The role will also provide project support for our growing programme of safety-related marketing activity. With additional investment in behaviour change campaigns across the railway, the Marketing Project Manager will help coordinate delivery of creative outputs and campaign activations that promote safer travel and address issues (i.e.., anti-social behaviour, personal safety across stations and trains, etc.).

Additionally, this role will play a supporting role in the delivery of our partnership activity with the mental health charity MIND, coordinating stakeholders, managing activations and ensuring we deliver on our shared goals.

We are looking for someone with the following knowledge:-

  • Strong understanding of brand delivery principles and how brand comes to life across channels, environments and behaviours.
  • Understanding of the difference between internal and external brand expression, and the sensitivities of working across both
  • Good grasp of project management techniques, with the ability to plan, sequence and deliver multi-stakeholder initiatives.

Sound like you, don't delay apply today.

Full JD attached.

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