Senior Brand Manager

2 weeks ago

Market Drayton, United Kingdom TieTalent Full time

Senior Brand Manager – Mller UK & IrelandSubmit your CV and any additional required information after you have read this description by clicking on the application button.Location: Market Drayton (Hybrid - 3 days in office)Contract Type: Full-Time, PermanentAre you a passionate and experienced Brand Manager ready to take the next step in your career? Mller is seeking a dynamic Senior Brand Manager to join our branded business within the Marketing team. This is a fantastic opportunity to lead and shape the Mller brand strategy, acting as the brand guardian and driving impactful campaigns across multiple channels.Main ResponsibilitiesBrand Guardianship: Develop and execute the Mller Masterbrand strategy.Brand Guardianship: Champion integrated marketing communications (IMC) across sub brand campaigns.Brand Guardianship: Build strong relationships with internal teams and external agencies.Brand Guardianship: Drive digital and social strategy in collaboration with the broader team.Brand Guardianship: Lead design and artwork implementation processes.Brand Guardianship: Manage the Masterbrand budget.Brand Guardianship: Support brand health and advertising effectiveness measurement.Brand Communications & Activation: Coordinate with Shopper Marketing for through-the-line execution.Brand Communications & Activation: Support development and activation of Masterbrand campaigns.Brand Communications & Activation: Lead media planning for ROI and support UK media planning.Brand Communications & Activation: Manage relationships with agency partners.Brand Communications & Activation: Supply key brand materials to Sales, agencies, and internal functions.Product Strategy: Oversee the Mller Product Roadmap Strategy with cross-functional teams.Product Strategy: Support sustainable packaging initiatives aligned with brand experience.Product Strategy: Contribute to creative solutions for brand challenges and opportunities.Key RequirementsProven experience in campaign development and agency management.FMCG marketing experience is advantageous.Positive, proactive, and tenacious with a can-do attitude.Curious and open to challenge the status quo.Strong team player with the ability to drive and embrace change.Strong project management skills with the ability to lead cross-functional initiatives and deliver results on time.Excellent communication and stakeholder engagement skills, with the ability to influence at all levels.Contact: F.A.O. UK Recruitment, Mller UK & Ireland, Shrewsbury Road, Market Drayton, Shropshire, TF9 3SQ#J-18808-Ljbffr

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