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Cyber Security Marketing Manager (TO-129E5)

Found in: Whatjobs

Description:

I am currently looking for a creative and experienced Product Marketing Manager for my clients cyber security product.The Product Marketing Manager will own the strategy, content creation, and brand building to drive the global growth of this cyber business. Day to Day duties: Building out positioning and messaging for each product release Researching targeted keywords, planning topic clusters, and writing and creating collateral Analyzing competing industry products, defining product differentiation and messaging Creating product marketing and sales enablement content, such as sales materials, industry and solution brochures, white papers, videos (scripts), website copy, newsletters, and blog posts Planning on-going demand generation programs and campaigns together with our Digital Marketing Manager Being a strong cyber security advocate What we are looking for: A good understanding of the cyber security market, product types, and technology 3 years experience with Product Marketing, preferably B2B marketing Exceptional research and analytical capabilities to synthesize market, customer, product, and competitive inputs into marketing messaging A demonstrable record writing versatile content that stands out from the crowd Experience with the inbound methodology, defining buyer personas, keyword research, and marketing automation tools

2 months ago

London, City of London, United Kingdom

Full time

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