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Marketing Performance Manager
2 weeks ago
Informa Markets, a division within Informa, creates global platforms for industries. We organise over 500 large-scale branded and transaction-oriented events in 14 specialist markets. We also provide year‑round online platforms where companies showcase their businesses and products and buyers conduct research, generating valuable leads. In addition, we supply data and digital content that supports the flow of knowledge and transactions in markets. Job Description Position: Marketing Performance Manager – Europe Location: 240 Blackfriars, London office. About the Role We’re building something special at Informa Markets – a marketing organisation that’s smarter, more connected and more commercially impactful than ever. Supporting that transformation is the Marketing Performance team, which sits at the crossroads of strategy, insight and enablement, helping 100+ marketers across Europe perform at their best. As the Marketing Performance Manager for Europe, you’ll shape how marketing works, driving clarity, capability and confidence across teams that span industries from interior design to pharmaceuticals. Part facilitator, part strategist, part problem‑solver, you will act as a strategic partner to marketing teams. Key Responsibilities Performance & Insights Translate performance data into actionable insights, strategy and experimentation. Partner with event marketing teams to ensure marketing goals are measurable, meaningful and aligned with business outcomes. Training & Enablement Work aligned with many Informa Group‑level initiatives, including the Informa Marketing Academy, driving capability uplift from foundational skills to advanced performance practices. Design and facilitate workshops that inspire curiosity, confidence and continuous improvement. Serve as a first‑line advisor for marketers, providing guidance, tools and frameworks that elevate execution across every channel. Lead on onboarding and upskilling our European marketing teams around MarTech adoption and usage. Knowledge & Connection Act as the central connector across marketing teams, surfacing best practices, sharing success stories and celebrating innovation. Lead initiatives to document and scale what works, so our learnings compound. Function as an internal consultant helping teams solve complex marketing challenges through structured thinking and creative problem‑solving. Strategic Planning & Collaboration Partner with senior marketing leaders to align strategy, execution, and measurement across European portfolios. Ensure go‑to‑market (GTM) activity ladders up to cohesive, data‑backed marketing plans. Mentor senior marketers, model integrated marketing excellence, and champion a performance mindset across the organisation. Qualifications What You’ll Bring 3–5 years in marketing, brand, or program management, ideally in a large or matrixed organisation. Proven background in training, enablement, or change management. Hands‑on experience across key marketing channels – paid, owned, earned, or research. Familiarity with Eloqua and Power‑BI is a plus, but curiosity, communication and collaboration matter more. Core Strengths Energised by ambiguity and change, with the ability to bring clarity and drive projects. Strong communication and storytelling skills with a willingness to lead workshops. Commercially minded, always linking effort to business outcomes. Mindset A passion for helping others learn and succeed. A “Human + AI” approach. A growth‑oriented attitude: curious, proactive and unafraid to experiment. Why This Role Matters We already have award‑winning marketing teams at Informa Markets. The Marketing Performance team is how marketing gets even better. We’re the champions of marketing excellence and the internal partner to all marketers in Informa Markets. Additional Information We believe that great things happen when people connect face‑to‑face. That’s why we work in‑person with each other, or with customers and partners, three days a week or more. When you’re not spending time together in one of our offices or other workplaces – like at an Informa event – you get the flexibility and support to work from home or remotely. We work hard to make sure Life at Informa is rewarding, supportive and enjoyable for everyone. Here’s some of what you can expect when you join us. But don’t just take our word for it – see what our colleagues have to say at LifeAt.Informa.com. Benefits Great community: a welcoming culture with in‑person and online social events, our fantastic Walk the World charity day and active diversity and inclusion networks. Broader impact: take up to four days per year to volunteer, with charity match funding available. Career opportunity: the opportunity to develop your career with bespoke training and learning, mentoring platforms and on‑demand access to thousands of courses on LinkedIn Learning. When it’s time for the next step, we encourage and support internal job moves. Time out: 25 days annual leave, rising to 27 days after two years, plus a birthday leave day and the chance to work from (almost) anywhere for up to four weeks a year. A flexible range of personal benefits to choose from, plus company‑funded private medical cover. A ShareMatch scheme that allows you to become an Informa shareholder with free matching shares. Strong wellbeing support through EAP assistance, mental health first aiders, a healthy living subsidy, access to health apps and more. Recognition for great work, with global awards and kudos programmes. Equity and Inclusion As part of this approach and our diversity and inclusion commitments, we are also formally an Equal Opportunities Employer. This means we base decisions on relevant qualifications and merit and do not discriminate on the basis of key characteristics and statuses, including all of those protected by law. Ask us or see our website for full information. See how Informa handles your personal data when you apply for a job here. #J-18808-Ljbffr
