Paid Social Manager

Company description With a history that dates back over 80 years, Starcom is a global communications planning and media leader. We are an agency still grounded in our founding principle that people are at the centre of all we do. Each day, we apply this belief to harness the transformative power of data and technology to inspire and move people and business forward. With more than 7,000 employees in over 100 offices around the world, we are the flagship Publicis Media agency that uses our ‘Power of One’ business model, with teams that span multiple disciplines across clients such as Aldi, P&G, P&O Ferries, Primark, Samsung, Stellantis, and Visa. We place a huge focus on our People and have driven flagship D&I and L&D programmes within Publicis Media; our goal is to help every individual reach their fullest potential and we encourage everyone to make “Brave Plays” in how they approach their work and their own career development. As a result, we have an exceptionally energised and committed talent base, all of us proud of our welcoming and supportive culture, as evidenced by our recognition as one of Campaign’s Best Places to Work for three years in a row (2021, 2022 and 2023) and most excitingly, Media Week's Agency of the Year 2023 Overview About The Role We’re looking for an experienced, detail-driven, and forward-thinking Paid Social Account Manager to join our team. This is an opportunity to manage high-profile paid social campaigns. Our client is one of the most prestigious brands in the world, and one of the most prestigious clients within Publicis. They are a genuinely unique business: structured as a charitable foundation with no shareholders to answer to, and with products in such high demand that they consistently sell every item every year, many with long waiting lists. All of this means that most of the common objectives of an agency client - sales, revenue, margin - are infrequent considerations. Instead, they seek to “perpetuate the myth”, ensuring that the dominant position they hold within their market, the almost ubiquitous aspiration to ownership and their unique synonymity with excellence are sustained, not just for the sales quarter or the financial year, but for the very long term. You’ll lead on Paid Social strategy and activation, owning performance oversight and stakeholder communication. You’ll manage a team of paid social executives, helping them develop and execute best-in-class campaigns across key social media channels. This role is ideal for someone who combines deep platform expertise with a passion for innovation and enjoys building strong internal and client relationships in a fast‑paced environment. Responsibilities Lead the full lifecycle of Paid Social campaigns, including planning, budgeting, setup, pacing, and post‑campaign wrap‑ups. Own campaign documentation, media plans, and trackers to ensure consistency and visibility across all touchpoints. Act as the main day‑to‑day contact for clients, platforms, and internal teams. Confidently manage expectations, ensure transparency, and collaborate effectively to keep workflows smooth and aligned with campaign timelines. Drive social strategy development with a focus on performance, innovation, and efficiency. Regularly analyse campaign data to inform testing opportunities, recommend optimisations, and proactively identify areas to refine workflows or improve output quality. Oversee operational processes including campaign briefing, thorough QA, platform implementation, and tracking. Ensure media plans are error‑free and all campaigns launch on time, fully tagged and documented, with appropriate team coordination. Lead weekly performance reviews using structured trackers, Sprinklr dashboards, and internal reporting tools. Take action quickly where pacing or delivery issues are identified, ensuring optimisation strategies are executed efficiently. Mentor and guide Paid Social Executives, overseeing their task management, campaign delivery, and development. Ensure they follow structured daily workflows, maintain accurate documentation, and operational standards. Qualifications Strong experience in Paid Social campaign planning, strategy, execution, and workflow ownership across operational tools and trackers. Proven knowledge of platforms including Sprinklr, Meta Ads Manager, TikTok Ads, and LinkedIn Campaign Manager, with the ability to brief, QA, and troubleshoot across them. A passion for innovation and efficiency, with a mindset geared toward process improvement and task management. Strong relationship‑building skills with both the client, cross‑agency and internal teams, ensuring seamless communication and campaign execution. Confidence managing large budgets, with a strong grasp of budget pacing, documentation, and reporting processes. Excellent attention to detail, communication and presentation skills, with the ability to clearly articulate performance insights, campaign plans, and process updates. Additional information Starcom has fantastic benefits on offer to all of our employees. In addition to the classics, Pension, Life Assurance, Private Medical and Income Protection Plans we also offer; WORK YOUR WORLD opportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year. REFLECTION DAYS - Two additional days of paid leave to step away from your usual day‑to‑day work and create time to focus on your well‑being and self‑care. HELP@HAND BENEFITS 24/7 helpline to support you on a personal and professional level. Access to remote GPs, mental health support and CBT. Wellbeing content and lifestyle coaching. FAMILY FRIENDLY POLICIES We provide 26 weeks of full pay for the following family milestones: Maternity. Adoption, Surrogacy and Shared Parental Leave. FLEXIBLE WORKING, BANK HOLIDAY SWAP & BIRTHDAY DAY OFF You are entitled to an additional day off for your birthday, from your first day of employment. GREAT LOCAL DISCOUNTS This includes membership discounts with Soho Friends, local restaurants and retailers in Westfield White City and Television Centre. Full details of our benefits will be shared when you join us Publicis Groupe operates a hybrid working pattern with full time employees being office‑based three days during the working week. We are supportive of all candidates and are committed to providing a fair assessment process. If you have any circumstances (such as neurodiversity, physical or mental impairments or a medical condition) that may affect your assessment, please inform your Talent Acquisition Partner. We will discuss possible adjustments to ensure fairness. Rest assured, disclosing this information will not impact your treatment in our process. Please make sure you check out the Publicis Career Page which showcases our Inclusive Benefits and our EAG’s (Employee Action Groups). #J-18808-Ljbffr