Midweight Influence Creative Strategist

Join to apply for the Midweight Influence Creative Strategist role at Ogilvy UK. About Ogilvy Ogilvy has been creating impact for brands through iconic, culture‑changing, value‑driving ideas since the company was founded by David Ogilvy 75 years ago. It builds on that rich legacy through Borderless Creativity – innovating at the intersections of its advertising, public relations, relationship design, consulting, and health capabilities with experts collaborating seamlessly across over 120 offices in nearly 90 countries. Ogilvy currently ranks as the #1 global agency network for creative excellence and effectiveness by WARC, signifying its ability to deliver creative solutions that drive unreasonable impact for clients and communities. Ogilvy is a WPP company (NYSE: WPP). For more information, visit Ogilvy.com, and follow us on LinkedIn, X, Instagram, and Facebook. The Role We are looking for a brilliant creative strategist who can generate award‑winning campaign ideas and influencer marketing strategy that is rooted in culture and earns the right to be seen and talked about. Influence first, engrained in social culture, and always on top of the latest channel formats and trends. Comfortable with both paid and earned ideas and excited by working across a plethora of portfolios. As part of the Influence offering at Ogilvy UK, you will bring insight, inspiration and creative energy to a broad range of high‑profile corporate and consumer brands across both paid and earned. You’ll be working primarily within the Influence team – so knowing how to earn attention is key – but earned‑first experience and insight is increasingly relevant for all of Ogilvy’s mega businesses. From customer experience, behavioural science or advertising and branding – you’ll have plenty of shiny new toys to play with. The mission of the Influence Creative Strategy team is ultimately to make the Influence output of the agency the best it can be, which can only happen with brilliant creative guidance, smart strategy and co‑creation with our influencer talent. Projects range from brand positioning projects, launching new products with influencers and services, developing communications frameworks amongst many other things. In our world, no day, nor brief, is the same, meaning an embracing of agility and efficiency are vital. You will know the importance of working collaboratively with other creatives to reach the best ideas, along with our specialist influence accounts team who deeply understand our clients’ needs. And of course, always bringing a natural curiosity for the many different ways customers interact with brands. The Skillset We are looking for someone who is excited to build effective, award‑winning paid and earned creative with influencers at the heart. You will be a strong ideas person, with a passion for the social space and intuitively understand what “good” influence creative looks like. Conceptual and Strategic Thinking Deeply understand the role of influence across channel. Continuously look for opportunities to bring the outside in to allow for fresh thinking across the team. Identify the client problem and get beyond treating symptoms. Fully immersed in what a great solution would achieve and proactively consider how you would measure success. Help clients to understand the role for influence within their broader comms and marketing planning. Seen as integral member of the client team “the go to consult” for influence ideas. Tapped into culture Be our cultural ear to the ground, bring new inspiration and research on trends, tribes, new innovations, and fresh new thinking within influencer marketing and beyond. Bring the best of external insight to sharpen briefs and identify compelling creative territories. Working knowledge of social strategies across influence and beyond, constantly up-to-date with platform changes. Identifying cultural tension points that are relevant for our brands to react to. Ideation Skilled at building earned‑first and influence‑first creative that drive results. Reliable idea originator; proactively seeking to develop new creative ideas with influence at the core or as an essential activation channel. Champion of influence ideas within the agency and with the client through their entire business. Has a wide breadth in tone of voice and can build a story that will translate to any media. Brings strong cultural knowledge and relevancy to their work and inspire the creative community. Develops proactive briefs and inspires client and agency on the potential of influence. Ensures channel/technology/audience thinking is baked into every creative strategy. Can articulate how an idea can influence all elements of client business rather than just comms. Storytelling Prolific and confident delivery of ideas. Can structure and lead a winning pitch with support from others, or whose addition to the pitch process would strengthen the response. Can hold senior level and company‑wide presentations. A highly polished and compelling presenter in off the cuff and planned situations. At Ogilvy, our people are at the heart of what we do: a creative agency that sparks game‑changing ideas across culture and business through collaboration, integrity, and a celebration of self‑expression. We believe in building powerful teams with purpose – and we relentlessly curate transformative initiatives that make our commitment to fairness, and equity a reality. Our ultimate mission is to leave a positive impact on the world, creating a better future for all, while supporting and uplifting the global communities we serve. This is central to our mantra of Borderless Creativity. Ogilvy is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. If you need any assistance seeking a job opportunity, or if you need reasonable accommodation with the application process, please contact us at accommodations@ogilvy.com. Please note that this contact is only for candidates who are requesting accommodation. Emails for other purposes, including application status requests, will not receive a response. #J-18808-Ljbffr