CRM Architect

OverviewWe are seeking a proactive and growth-driven CRM Architect to support our VIP and Growth teams by managing the implementation, configuration, and ongoing support of a dedicated CRM platform. The ideal candidate will possess expertise in CRM solutions (e.g., Salesforce), have a strategic mindset for solving business challenges, and act as a thought partner in scaling the VIP program and growth-focused initiatives. This role will play a critical part in delivering a best-in-class experience for our relationship managers, our high-value clients and enabling business growth through the CRM system.ResponsibilitiesServe as the primary architect for the CRM platform, overseeing day-to-day configuration, user support, and system optimizationDesign and customize CRM objects, fields, workflows, reports, dashboards, and page layouts to address evolving business needsCollaborate with internal stakeholders to gather insights and translate requirements into CRM solutions that align with growth and VIP strategiesImplement improvements to enhance the usability, efficiency, and accuracy of the CRM platform for both the VIP team and broader business functionsEnsure high data integrity by creating validation rules, implementing data governance processes, and conducting regular auditsProvide user training and ongoing support to promote the adoption of best practices and maximize the value of the CRM systemMonitor system performance, troubleshoot issues, and ensure the seamless operation of the CRM platformStay updated on emerging CRM capabilities and updates, recommending innovations that support business growth and VIP offeringsSupport the development of actionable reporting and analytics, enabling the VIP and Growth teams to make data-informed decisionsMaintain thorough documentation of processes, configurations, and system changes to ensure operational continuity and transparencyRequirementsDevelopment & ArchitectureExpert knowledge of Apex (classes, triggers, async jobs: Batch, Queueable, Scheduled)Strong experience with Lightning Web Components (LWC), Aura (maintenance), and modern front-end design patternsDeep understanding of data model design (custom objects, relationships, large datasets, selective queries, indexing)Advanced SOQL/SOSL with governor limit optimizationIntegrations & APIsHands-on experience with REST/SOAP APIs, External Services, Platform Events, Change Data CaptureDesigning secure integrations with Named/External Credentials, OAuth flows, JWT, mTLS/IP restrictionsExperience with event-driven architectures (AWS EventBridge, Kafka, Pub/Sub) connected to SalesforceSecurity & ComplianceMastery of Salesforce security model (profiles, permission sets, roles, sharing, restriction rules)Knowledge of Salesforce Shield (encryption, event monitoring, field audit trail)Experience with PII handling, GDPR, and financial complianceFamiliarity with Okta SSO, SCIM provisioning, session security controlsScalability & PerformanceProven experience in CRM architecture roles (e.g., Salesforce), supporting both sales and service functionsDesigning resilient, scalable solutions in multi-million record orgsExperience with transactional integrity, async design, retry logicSkills in performance optimizationOperations & GovernanceKnowledge of CI/CD processes (SFDX, Git, scratch orgs)Ability to document architecture decisions, data flows, ERDs, integration contractsExperience with logging, monitoring, and error handling across integrations and jobsIn-depth understanding of best practices and platform capabilities in CRM systemsSoft SkillsStrong problem-solving capabilities and the ability to translate complex business requirements into system solutionsExcellent communication and collaboration skills to work effectively with cross-functional stakeholdersSelf-starter with the ability to manage multiple priorities in a fast-paced, dynamic environmentNice to HaveExperience in quality assurance and system testingExperience supporting high-value client segments such as VIPs, with a focus on B2C sales and account management (e.g., iGaming, fintech, or crypto-related industries)Familiarity with integrations of communication platforms such as SMS, WhatsApp, Telegram, etcHands-on experience with Salesforce platforms or certifications such as Salesforce Administrator, Advanced Admin, or App Builder (preferred but not required) #J-18808-Ljbffr