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Brand Strategist
2 weeks ago
As a Brand Strategist in the Demand Campaigns team at Rise at Seven youll be the strategic engine powering our boldest ideas. Youll own the day-to-day strategic thinking on key accounts where research data and creativity collide to shape campaigns that dont just land but demand attention. Reporting into the Head of Brand youll take brand challenges and translate them into sharp positioning clear audience insights and actionable campaign plans. Youll partner closely with strategy social PR and influencer teams ensuring that every idea is rooted in strategy and built to deliver measurable impact. Youll act as the trusted strategic partner for clients bringing clarity structure and fresh thinking to their toughest marketing challenges. Internally youll set the pace for strategic excellence collaborating with juniors specialists and creatives to ensure our work drives performance while pushing cultural and creative boundaries. This is a hybrid brand strategy and creative content marketing role. Youll shape strategy through positioning and audience insight but also turn it into campaigns and content leading planning concepting managing and producing work that brings ideas to life. This is a role for someone who thrives at the intersection of insight and imagination with a proven ability to turn data into stories and stories into strategies that move audiences and shift brands. KEY OBJECTIVES Lead day-to-day strategic direction across demand campaign accounts ensuring work ladders up to client business objectives and brand positioning. Develop and deliver brand positioning frameworks audience insights and campaign strategies that drive measurable performance and cultural relevance. Act as the bridge between research data and creativity ensuring insights are translated into clear actionable briefs for creative and social teams. Maintain client satisfaction scores of 8 acting as a trusted partner and strategic advisor. Deliver at least one significant strategic pivot or campaign evolution per quarter based on insights and performance data. Collaborate across departments (social creative PR influencer SEO) to build fully integrated campaign strategies. DAY-TO-DAY RESPONSIBILITIES Strategic Leadership Lead daily / weekly strategy touchpoints across demand campaigns. Translate business challenges into sharp actionable campaign strategies. Ensure creative briefs are insight-led audience-focused and culturally relevant. Client Partnership Act as the strategic voice in client meetings and presentations. Build strong day-to-day relationships with client stakeholders. Manage approvals feedback and reporting for strategy-led deliverables. Insight & Planning Conduct brand competitor and audience analysis to shape campaign thinking. Translate research and data into insights and frameworks that fuel creativity. Develop campaign narratives positioning statements and customer journeys. Creative Collaboration Partner with creative social and influencer teams to ensure ideas are on-strategy. Provide strategic guidance throughout campaign development and execution. Review concepts and outputs to ensure alignment with brand positioning. Measurement & Growth Track campaign performance against brand and demand KPIs. Analyse results and surface insights to refine future strategy. Identify upsell opportunities and work with commercial leads to drive growth. ABOUT YOU Youre a strategic thinker with a creative edge someone who can turn audience insights and cultural trends into campaign strategies that make brands impossible to ignore. Youre comfortable owning the strategic vision day-to-day but equally confident rolling up your sleeves to dig into research data or positioning decks. Youre naturally collaborative able to bring structure and clarity to complex challenges while working fluidly with creatives social teams and clients. You have a sharp understanding of brand positioning audience behaviour and campaign planning and you know how to connect all three to drive results. 46 years experience in brand strategy comms planning or integrated marketing strategy (agency experience preferred). Strong experience in brand positioning insight development and campaign planning. Proven ability to bridge data and creativityturning numbers into narratives that unlock big ideas. Confident client communicator and presenter with experience building trusted relationships. Comfortable working in fast-paced integrated environments where strategy drives both performance and creativity.> REPORTING TO Head of Brand Campaigns WHAT WE CAN OFFER YOU Up to 45k depending on experience Generous holiday scheme Your Birthday off Christmas and New Year office shut down Rapid development if youre up for the challenge Regular socials Access to a private medical scheme Company pension scheme Enhanced maternity and paternity leave schemes Flexible and hybrid working Bucket list scheme - an opportunity to experience a life dream Free inhouse mortgage advice EQUAL OPPORTUNITIES At Rise At Seven we celebrate diversity and are committed to creating an inclusive environment for all employees. We welcome applications from all suitably qualified candidates regardless of their race religious beliefs age sex sexual orientation or disability. Required Experience : Manager Key Skills Digital Marketing,Marketing,Management Experience,Profit & Loss,Analysis Skills,Microsoft Powerpoint,Market Research,Project Management,Product Management,P&L Management,Product Development,Branding Employment Type: Full-Time Experience: years Vacancy: 1 #J-18808-Ljbffr
