Digital Copywriting and Content Manager

5 days ago

West Midlands Combined Authority, United Kingdom Michael Page Full time

The opportunity to build and lead a teamWorking for global consumer goods businessAbout Our ClientOur client is a large organisation based in Birmingham, part of a global network of companies specialising in the FMCG industry. Our firm is renowned for its innovative products and commitment to customer satisfaction.Job DescriptionDevelop and implement digital content strategies for FMCG marketing campaigns.Lead and manage copywriting for various digital platforms including websites, third-party supplier sites, ecommerce marketplaces, and email marketing.Edit and proofread content for accuracy and brand consistency.Collaborate with the marketing team to align digital content with broader marketing initiatives.Monitor and analyse digital content performance and make necessary adjustments.Ensure all digital content is SEO-optimised.Stay updated on industry trends and adjust the content strategy as needed.Manage and mentor junior members of the content team.Managing the Product Information Management Systems to utilise key product dataThe Successful ApplicantA successful Digital Copywriting and Content Manager should have:A degree in Marketing, English, Journalism or a related field.Proven experience as a Digital Copywriter or Content Manager.Experience of writing product listings within the Retail marketplaceStrong knowledge of digital content strategy and marketing.Proficiency in SEO and keyword research.Excellent writing, editing and proofreading skills.A keen eye for detail.Experience of working with Product Information Management systemsStrong leadership and team management skills.Ability to travel to their offices in Birmingham 3 days a week and 2 days WFHWhat's on OfferAn estimated salary range of £35,000 - £37,000.Generous holiday leave.A vibrant and supportive company culture.The chance to work for a leading company in the FMCG industry.Opportunities for professional growth and development.Join us in creating compelling digital content that resonates with our audience and drives our brand forward. Apply today for the Digital Copywriting and Content Manager position. #J-18808-Ljbffr

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