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Paid Media Executive

2 weeks ago

Manchester, United Kingdom SmartSourcing plc Full time
Paid Media Executive
Hybrid: Manchester (2-3 Days office based)
Salary: up to £25k (DOE)
If music is your passion this could be the perfect role for you
Our client is all about the music scene – whether it's what's on guides, gigs, festivals they are in the know. They are looking for a dynamic Paid Media Exec who can work with the management and implementation of ads across Facebook, Google Ads and other platforms.
What you must have:
Previous working experience in Paid Media with Google Ads and Facebook as a minimum
A proven track record of successful marketing campaigns
Knowledge of various paid marketing channels and technologies, including paid search, retargeting and social network advertising (Facebook, Tiktok).
Hands-on experience in handling marketing budgets and forecasting/reporting results
Outstanding communication, presentation and management skills
Excellent organisational and time management skills
Strategic thinker with great analytical skills
What you will be doing:
Writing and presenting paid strategies for a variety of different events
Lead on the planning, set-up and management of paid media campaigns
Confidently creating reports and evaluating data in different dashboards and taking the initiative on making decisions based on the performance of ads
Measuring and optimising paid marketing campaigns using data in Ads Manager, Google Analytics and other dashboards
Researching and testing partnerships with new platforms to expand reach and/or lower cost-per-acquisition
Problem solving and taking ownership of technical issues that occur in ad accounts
Client Management
Staying up-to-date with digital marketing trends and potential new channels and strategies.
What you will get:
Excellent benefits package