Strategy Director

1 day ago Be among the first 25 applicants Role type: Hybrid (minimum two day per week in the office) Salary: Dependant on experience About Us We are a leading B2B marketing agency focused on delivering data-driven marketing and demand generation solutions. Our dynamic data team is expanding, and we are looking for a Junior Data Insights Analyst to support our efforts in sourcing, managing, and prioritising target account and contact data. This role will report into the Director of Strategy and Planning. What You Will Do As our Strategy Director and Account-Based Marketing (ABM) Lead, you will play a pivotal role in shaping clients’ marketing direction and leading our ABM proposition across the agency. You will still work on a broad range of non-ABM strategic projects, but you will also act as the internal champion for ABM—defining how we deliver it, how we talk about it, and how we scale it. You will dive deep into technology markets, client products, and customer behaviours, then turn those insights into powerful go-to-market and ABM strategies. You will collaborate closely with Data, Creative, Demand Generation, Sales, and Account teams to deliver stand-out work and drive growth for both our clients and our agency. Key Responsibilities Run our account-based marketing (ABM) programmes—across one-to-one, one-to-few, and one-to-many approaches—from brief and account insight through to orchestration, optimisation, and reporting. Act as strategic lead on ABM engagements, working with Account and Demand Generation teams to ensure every programme is tightly aligned to client business goals and sales motions. Develop, document, and continuously refine ABM best practices, playbooks, and frameworks, and share these across the agency through training, guidance, and coaching. Build out our one-to-one and one-to-few ABM propositions, including how they are defined, packaged, and positioned for clients. Partner with Sales to promote our ABM propositions to both existing and prospective clients, supporting on pitches, proposals, and credentials. Define and lead on the structures, systems, and processes needed to deliver ABM effectively (for example workflows, briefing approaches, measurement frameworks, and use of data and technology platforms). Investigate technology markets, analyse competitor activity, and identify key trends that inform strategic direction. Audit existing content performance, pinpoint gaps and opportunities, and develop value propositions before handing off to our copy and creative teams. Create end-to-end go-to-market strategies that align with client business goals and feed seamlessly into our demand generation programmes. Serve as a trusted partner and advisor, immersing yourself in each client’s world so you understand their products, markets, and challenges as well as they do. Work closely with Creative teams, refining briefs and strategic guidance so that all outputs reflect the bigger picture. Collaborate with Sales to develop winning pitches that showcase our broader “Demand Engine” approach as well as our ABM capabilities, helping to secure new business. Proactively find ways to expand client engagements by identifying fresh opportunities or untapped potential, including where ABM could add value. Champion our approach to strategy across all work, and constantly look for ways to improve how we plan, brief, deliver, and measure campaigns. Who You Are Experienced ABM practitioner: You have hands‑on experience designing and running ABM programmes (ideally one-to-one, one-to‑few, and one-to‑many) for business‑to‑business technology brands, and you understand how ABM connects to sales, account development, and pipeline. Business‑to‑business technology expert: You have a deep understanding of technology markets and know how to market complex solutions in a competitive landscape. Strategic thinker: You connect the dots quickly, drawing on data and insights from our Data team to shape actionable recommendations and future‑proof strategies. Confident communicator: You are comfortable advising clients at senior levels, leading workshops, and pitching new ideas in a clear, compelling way. Collaborative leader: You thrive in cross‑functional environments, guiding diverse teams to produce cohesive work that hits the mark and raising the level of ABM and strategy thinking across the agency. Proactive and forward‑looking: You spot trends and anticipate client needs before they become urgent. You take the initiative in developing new propositions and refining our ABM and strategy approaches. Analytical and results‑oriented: You embrace data to measure what is working, what is not, and how to optimise for ongoing success, particularly in demonstrating the commercial impact of ABM and integrated campaigns. Why You Will Enjoy Working Here High‑impact work: You will influence the marketing strategies of notable technology brands and see your ideas come to life in real‑world campaigns and ABM programmes. Growth and development: We encourage continuous learning and offer opportunities to deepen your expertise in ABM and broader strategy, refine your skills, and expand your professional network. Creative collaboration: You will be part of a diverse, supportive team where everyone’s ideas are valued and where we collectively celebrate wins, both large and small. Culture and values: We believe in high trust and accountability, direct communication, and a commitment to results. You will find a culture that fosters creativity, innovation, and authentic connections. Application Process Please send your resume and a brief cover letter highlighting your relevant experience to stuart.harrison@qm-g.com with the subject line “Strategy Director & ABM Lead – [Your Name]”. We look forward to meeting you. Referrals increase your chances of interviewing at Quantum Marketing by 2x #J-18808-Ljbffr