General Manager

Role Overview As the General Manager, you will drive operational efficiency in our key strategic depots, working alongside, encouraging and influencing both your own and local depot teams for continuous customer satisfaction, revenue growth and ensuring management of key processes and controls to maximise budgeted profit levels. Reporting directly to the Regional Director, you will be responsible and accountable for the lead depot in supporting with strategy implementation to allow for operational efficiency and by demonstrating excellence within your own depot and peer group. Key Responsibilities Monitoring of financial objectives to enhance business performance, delivering positive profitability in branch and ensuring effective control over operating cost and management of direct costs through management of the Profit & Loss account. Leading, coaching and motivating the team within a time‑sensitive and demanding environment, including career development plans for the branch team. Addressing team performance through effective performance reviews and management as necessary. Ensuring both financial and non‑financial KPIs are established and adhered to. Developing operational management systems, processes and best practices to become the 'Depot of Excellence' for inductions, training and development. Facilitating local depot alignment to develop sales/operations approach to advance collective profit. Developing and reporting cost plans in collaboration with the Regional Director. Working alongside the Regional Account Managers to exceed customer requirements and remain competitive through solutions‑based provision and innovation. Synergy with the Sales team to proactively develop revenue opportunities and to deliver to the customers' specifications (SLAs). Maintaining a safe and healthy work environment by establishing, following, and enforcing standards and procedures; complying with legal regulations in conjunction with the Compliance Team. Promoting and monitoring "VP Capture" to ensure a digitalised approach to both Health & Safety and Safety Guardian inspections. Ensuring effective fleet management, enhancing ROI by delivering effective stock control and asset management to maintain fleet availability and maximise revenue. Developing cross‑division & cross‑group relationships with key contacts and peers to enrich wider VP understanding and promote a culture of shared best practice. Developing a team culture within the depot and supporting peers to develop theirs. Ensuring excellent communication with the team, conducting regular briefings on performance and sharing business updates in an engaging manner. What We're Looking For Ability to demonstrate leadership capabilities: encouraging, collaborative and able to inspire the team with the company strategy and goals. Supporting the business talent development programme through demonstrable personal development actions and a drive for continuous improvement of self and others. Evidence of continuous revenue and profit growth, with a full understanding of P& L and asset management. Outstanding relationship‑building and influencing skills across their own team and peer group. A team player, highly motivated with strong commercial acumen and an outgoing personality. Excellent organisational and time‑management skills; a self‑starter with the ability to work independently using own initiative. Clear and concise communication, with proven analytical and numerical evaluation skills to effectively review and respond to data and trends. Strong verbal and written communication skills with an attention to detail. An advocate of Health & Safety, Environmental and Quality compliance. Full UK driving licence. What We Can Offer You Competitive salary. 25 days holiday plus bank holidays. Salary sacrifice pension. Additional holiday purchase scheme. Monday to Friday working (no weekends). Free tool hire. Life assurance cover 3x salary. Share save scheme. Eye care vouchers. Recommend-a-Friend scheme. Learning & Development – commitment to individuals. Up‑skilling and developing our people, structured in‑house training available alongside external training where required. Cycle to work scheme. Long‑service recognition. VP discounts – a variety of discounts and rewards on thousands of well‑known brands. Discounts on HP products. EE mobile contract discount offers. Gym discounts. Health Shield – discounted premiums on health care cash plan. Regit Assist 24/7 accident helpline – free joining. About the Company Brandon Hire Station is the leading provider of tool and equipment hire in the UK. Our commitment to exceptional customer support services is unmatched in the industry. We guarantee timely delivery of our tools and equipment through our branded vehicles and FORS‑accredited drivers. Plus, with our 'Everyday Product Hire Guarantee', you can trust that our most hired products are always available at every branch, every day, collected or delivered throughout the UK. At Brandon Hire Station, we're actively looking for passionate professionals who share our dedication to excellence. If you're interested in working for a company that's committed to providing exceptional customer support services, we invite you to apply for a position with Brandon Hire Station today. Vp plc is an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills. #J-18808-Ljbffr