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Head of Brand
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Job Title: Head of Brand Salary: Competitive (DOE) Location: Manchester – Hybrid (4 days in-office / 1 day remote) Skills: Brand Strategy, Creative Direction, Campaign Leadership, Cultural Insight, Team Management, Storytelling, Marketing Innovation A bold, culture‑led fashion and lifestyle brand is looking for a Head of Brand to reignite its creative spirit and drive the next phase of its evolution. If you’re a creative strategist who builds worlds — someone who blends instinct with insight and can turn ideas into culture — this is your opportunity to shape a brand that thrives on creativity, energy, and rebellion. Key Responsibilities Lead brand vision and strategy: Define and evolve the brand’s creative direction, positioning, and tone across all channels. Own campaign delivery: Oversee go‑to‑market strategies for launches, ensuring cohesive storytelling and high‑impact creative execution. Drive creative direction: Manage the visual and tonal identity across campaigns, social, influencer, PR, and events. Strategic planning: Build and maintain a long‑term brand roadmap, tracking performance metrics such as awareness, engagement, and sentiment. Collaborate cross‑functionally: Align creative, marketing, and e‑commerce teams to deliver consistent messaging and impactful campaigns. Team leadership: Mentor and manage the creative and marketing team, fostering collaboration, innovation, and growth. Manage external partnerships: Work with agencies, freelancers, and production partners to deliver best‑in‑class creative output. Innovate culturally: Keep the brand ahead of trends by exploring new storytelling formats, collaborations, and cultural moments. Oversee process and performance: Manage budgets, timelines, and workflows to ensure timely, high‑quality delivery. Who You Are 5+ years of experience in brand, creative, or marketing leadership within fashion, lifestyle, or youth‑culture brands. Expertise in cross‑channel brand storytelling and campaign delivery. Confident managing teams, creative processes, and agency relationships. Deep understanding of social‑first and culturally driven content. Strategic, curious, and unafraid to take creative risks. A strong communicator with an ability to inspire and lead. If you’re ready to take the reins of a brand with attitude — shaping its voice, driving creative energy, and building cultural impact — I’d love to hear from you. #J-18808-Ljbffr